University Microcredential for Generative AI in Digital Marketing + 2 ECTS Credits
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Syllabus
Curriculum
Summary
Discover how to revolutionize your career with the Generative AI in Digital Marketing course. In an environment where technology advances by leaps and bounds, digital marketing is constantly transforming, and artificial intelligence is positioned as the engine of this evolution. The demand for professionals trained in generative AI is booming, as companies seek to innovate and optimize their communication and advertising strategies. This course will provide you with the skills necessary to master the AI tools that are redefining the marketing landscape. You will learn how to create personalized content and improve the customer experience, highly valued skills in today's job market. By choosing this course, you will acquire in-depth and up-to-date knowledge that will differentiate you as a digital marketing expert, ready to lead in any organization. Don't miss your opportunity to be at the forefront of this exciting digital revolution.
Goals
Professional opportunities
To prepare you
Al completar el curso IA Generativa en Marketing Digital, estarás capacitado para integrar herramientas de inteligencia artificial en tus estrategias de marketing, optimizando la creación de contenido automatizado y personalización de campañas. Aprenderás a analizar datos de manera efectiva para anticipar tendencias y mejorar la experiencia del cliente. Además, podrás implementar chatbots y asistentes virtuales, potenciando la interacción con el público y mejorando la eficiencia de tus campañas digitales.
Who is it addressed to?
Este curso está dirigido a profesionales y titulados en marketing digital que desean explorar las posibilidades de la IA generativa. Ideal para quienes buscan integrar técnicas innovadoras en sus estrategias, crear contenido único y mejorar la personalización en campañas digitales. Actualiza tus habilidades en un entorno en constante evolución.
Our methodology combines technology, pedagogy and empathy for learning tailored to you.
You set the pace, decide the path and artificial intelligence accompanies you so that you learn better, with meaning and purpose.
Truly personalized learning
Your style, interests and level define the route. You are the starting point.
Constructivism in action
Explore, experiment and apply. Learning means understanding, not memorizing.
AI that accompanies you, not directs you
PHIA, our artificial intelligence assistant guides you without limiting your autonomy.
Evaluation without pressure
Continuous and adaptive feedback. Because learning is a process, not a number.
Certification
Titulación de Microcredencial Universitaria de IA Generativa en Marketing Digital con 50 horas y 2 Créditos ECTS expedida por la Universidad Antonio de Nebrija
EducaHub Scholarships
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At EducaHub we believe that education should be available to everyone. For this reason, we offer a Scholarship Plan that facilitates your access to practical, current and quality training, eliminating economic barriers.
-25%
Alumni Scholarship: for former EducaHub students.
-20%
Unemployment Scholarship: if you prove that you are unemployed.
-20%
Large Family Scholarship: for families with 3 or more children.
-20%
Disability Scholarship: for people with disabilities ≥33%.
-15%
Emprende Scholarship: for self-employed workers who can prove their activity.
-15%
Recommended Scholarship: if you come recommended by a former student.
-15%
Group Scholarship: for joint registrations of 3 or more people.
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