Diploma in web analytics for the company
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Syllabus
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Summary
Thanks to this diploma in web analytics for the company you will be able to understand how users behave on your website, what content works best and what areas need to improve. Therefore, you can improve the user experience and increase conversion, which will allow business to improve sales. You will become a key piece in the company since you can identify the needs and preferences of the users. Therefore, it becomes a formation focused on the needs of the market, totally practical and with an approach focused on the increase in conversions. Learn to measure, analyze results and interpret them to improve your marketing campaigns and position an online business in Google's first positions.
Goals
Professional opportunities
To prepare you
With this diploma in web analytics for the company you will learn to improve the navigation of a website and design easy and intuitive routes for the user. You will learn to understand what customers need and you can improve the user experience. You can make intelligent decisions and create effective marketing campaigns. Acquire the necessary skills to improve the online presence of a website or ecommerce.
Who is it addressed to?
This diploma in web analytics for the company is aimed at graduates and marketing professionals who wish to specialize in web data measurement. It is also a useful training for eCommerce managers who wish to sell more and optimize their website, for data analysts or electronic commerce managers.
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Certification
Diploma Title in Web Analytics for the Company issued by the San Mateo University Foundation in collaboration with Euroinnova International Online Education
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