Master in Public Relations, Protocol and International Trade 2.0: Expert in Digital Marketing, Social Networks and Community Manager + University Degree

This Master in Public Relations, Protocol and International Trade 2.0: Expert in Digital Marketing, Social Networks and Community Manager offers specialized training in the field. We must know that the Internet has caused a revolution in the world of communication at all levels, which also affects the business and commercial world, where new techniques can be developed to reach the public using other media that are demonstrating to be more effective. In this Master, aspects such as public relations, protocol and business communication and international trade and international trade will be deepened.

The objectives to be achieved with the realization of this master in online digital marketing are the following: - Recognize and implement the processes that make a company success through the different media offered. - Be able to elaborate a business marketing business plan and know how it works and what the different tools are used that the web, and the community that integrates it, provides. - Know the rules of courtesy among companies and with institutions. - Know the management and placement techniques of guests. - Know the protocol classes and their business importance. - Provide the student with the necessary knowledge related to the world of commerce and international relations, developing technical and managerial skills that allow them to develop their professional career in this field. - Manage the image of a company within social networks and the Internet to have greater reputation and master the main techniques of online marketing and communication. - Knowing how to maximize the performance of social networks and online communities - Know the different success strategies that help you increase the company's online reputation. - Learn to boost an online community.

The objectives to be achieved with the realization of this master in online digital marketing are the following: - Recognize and implement the processes that make a company success through the different media offered. - Be able to elaborate a business marketing business plan and know how it works and what the different tools are used that the web, and the community that integrates it, provides. - Know the rules of courtesy among companies and with institutions. - Know the management and placement techniques of guests. - Know the protocol classes and their business importance. - Provide the student with the necessary knowledge related to the world of commerce and international relations, developing technical and managerial skills that allow them to develop their professional career in this field. - Manage the image of a company within social networks and the Internet to have greater reputation and master the main techniques of online marketing and communication. - Knowing how to maximize the performance of social networks and online communities - Know the different success strategies that help you increase the company's online reputation. - Learn to boost an online community.

This master's degree provides you with the necessary knowledge to know the different techniques and strategies that will help develop a commercial activity on the network. It will help you, to design strategies by using the new possibilities that the rise of social networks and other online media provide for the dissemination of the products and services of a company. In addition, basic knowledge of communication and advertising, international trade oriented to this activity is offered.

The Master in Public Relations, Protocol and International Trade 2.0: Expert in Digital Marketing, Social Networks and Community Manager is aimed at responsible for the Department of Communication, Marketing and Public Relations of an organization. In general, people who seek to enter the world of public relations and online marketing, knowing firsthand the techniques and resources that various fields such as communication and advertising can offer for the development of this discipline.

This training is not included in the scope of official regulated training (Infant Education, Primary Education, Secondary Education, Official Professional Training FP, Baccalaureate, University Degree, Official University Master and PhD). It is therefore a complementary and/or specialization training, aimed at acquiring certain skills, skills or aptitudes of a professional nature, being able to be barely as merit in workbags and/or opposition competitions, always within the complementary training section and/or continuous training being always essential to review the specific requirements of the public labor stock of the public labor stock market.