Upper University Course in Web Analytics with Google Analytics, Google Tag Manager and Looker Studio (university degree + 8 ECTS credits)

Institución Educativa
Mode On-line
Duration 200 hours
Credits 8 ECTS
Languages Spanish
Bs2.153
Pago en cuotas sin intereses Acceso para siempre para consultar tu curso

Request information

Reconocidos por
Acreditados por

Plan de estudios

Summary

Knowing what happens on our website or mobile application whatever the objective is vital when optimizing our online strategy. This is why, the figure of the web analyst has become an essential figure in the online marketing department when it comes to being competitive. Thanks to this web analytics course with Google Analytics, Google Tag Manager and Looker Studio, you can know how the user behaves, set goals, measure results and make the best decisions. With the completion of this course, the student will know the advantages provided by the web analysis and will be able to take advantage and take advantage of the set of possibilities and that Google offers to collect data, interpret them and make decisions.

Goals

- Knowing first hand everything that has to do with web analytics and Google Analytics. - Learn to collect data efficiently, preparing personalized measurement plans. - Prepare personalized reports, easy to consult and share. - Create and activate custom labels for specific actions on websites, blogs and social networks. - Create and monitor personalized campaigns.

Professional exits

The professional outings of this Web Analytical Course with Google Analytics, Google Tag Manager and Looker Studio are those of Digital Analyst, SEO/SEM specialist, Social Media Manager, Digital Marketing or Digital Marketing Consultant Analytics Manager. In general, all positions related to digital marketing and online strategy decisions.

To prepare you

With this web analytics course with Google Analytics, Google Tag Manager and Looker Studio you will have the capacity to understand what happens in your online business and user behavior. You will learn to customize campaigns and tools that help measure the results. You will collect and manage large amounts of data and have the ability to predict, optimize to make the right decision for your strategy.

Who is it addressed

This web analytical course with Google Analytics, Google Tag Manager and Looker Studio is aimed at digital analytics professionals who intend to specialize or look for new opportunities in the implementation and use of these web analysis tools, entrepreneurs who want to benefit from these tools to exploit their data and companies that want to train their employees in the web analysis.

Official character

This training is not included in the scope of official regulated training (Infant Education, Primary Education, Secondary Education, Official Professional Training FP, Baccalaureate, University Degree, Official University Master and PhD). It is therefore a complementary and/or specialization training, aimed at acquiring certain skills, skills or aptitudes of a professional nature, being able to be barely as merit in workbags and/or opposition competitions, always within the complementary training section and/or continuous training being always essential to review the specific requirements of the public labor stock of the public labor stock market.

Methodology

Our methodology combines technology, pedagogy and empathy for a tailored learning.

You mark the rhythm, you decide the way and an artificial intelligence accompanies you to learn better, with meaning and purpose.

Realized personalized learning

Your style, interest and level define the route. You are the starting point.

Constructivism in action

Explore, experience and apply. Learning means understanding, not memorizing.

He who accompanies you, not who directs you

Phia, our artificial intelligence assistant guides you without limiting your autonomy.

Evaluation without pressure

Continuous and adaptive feedback. Because learning is a process, not a figure.

Certificación

Logo certificado-1
Logo certificado-2

University Higher University Course degree in Web Analytics with Google Analytics, Google Tag Manager and Looker Studio with 200 hours and 8 ECTS credits from the Catholic University of Murcia

Logo certificado-1

Scholarships

EDUCAHUB Scholarships

Make your most accessible training: Finish 0% interest and get personalized scholarships.

In Eduahub we believe that education must be available to everyone. Therefore, we offer a scholarship plan that facilitates your access to practical, current and quality training, eliminating economic barriers.

-25%

Alumni Scholarship: For former students of Eduahub.

-20%

Unemployment scholarship: if you prove to be unemployed.

-20%

Numerous family scholarship: for families with 3 or more children.

-20%

Disability scholarship: For people with disabilities ≥33%.

-15%

Emprende Scholarship: For self -employed that accredit your activity.

-15%

Scholarship recommends: If you come recommended by an alumnus.

-15%

Group scholarship: For joint inscriptions of 3 or more people.

An entire educational universe, on a single platform.

An intuitive environment that guides you to form autonomously and with purpose.

Know more

Learn at your pace

Courses, masters and official degrees. 100% online, flexible and at your pace.

Access from anywhere

Available 24/7 on mobile, tablet or PC. You decide when and how to train.

Phia, your mentor ia

It challenges you, motivates you and customizes your path. Learn with a guide that evolves with you.

LX One Plus: Without limit formation

Unlock soft skills, languages and more. Advances towards integral and continuous formation.