CEU - Diploma in International Market Research

Online Training

CEU - Diploma in International Market Research

Name: CEU - Diploma in International Market Research en Bonaire
Brand: UNIMIAMI - INTERNATIONAL UNIVERSITY OF MIAMI
SKU: 356980-2501
Availability: InStock

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150 hours

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Spanish

When a company manages to establish itself in a market and maintains a good market share, it is common for it to look for new markets to expand its business. The internationalization of companies is a long, complex process full of risks that must be measured millimetrically to minimize possible losses in the event of failure. Thanks to the Diploma in International Market Research you will learn the most effective tools and methods to carry out reliable international market studies. You will learn which are the variables that we must study, collect information and analyze it with the sole purpose of studying the viability of the expansion project to a new international market.

Instituciones educativas

395€

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Details to take into account

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Multilingual support

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Digital certificate included

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Assistant Phia

Objectives

- Know the steps to carry out market research from scratch. - Know the different qualitative and quantitative research methodologies. - Compile, analyze and interpret data and information extracted from different research techniques. - Study the steps to follow in the research process. - Create effective marketing strategies and campaigns. - Know the main uses and applications of market research.

Content

Career opportunities

The job opportunities for the Diploma in International Market Research are Marketing Managers, Market Research Managers, Commercial Directors, Professionals, Entrepreneurs and University Students who want to expand their knowledge and better understand the functioning of markets and consumer behavior.

What it prepares you for

The Diploma in International Market Research will help you understand the internationalization process of companies. We will see, step by step, how to start market research, selecting reliable sources of information that help us collect data about the market with the sole purpose of developing a sample that helps us analyze the viability of the business expansion project.

The Diploma in International Market Research is aimed at personnel responsible for the Marketing department, Marketing Executives or any other professional profile related to marketing and who is seeking training to specialize in the search and analysis of potential markets and in applying different sources and research techniques.

Our training is 100% online, which allows students to self-regulate their study and adapt it to their own needs. We are committed to personalized and autonomous teaching, with an approach based on critical thinking and constructivism.

We have a highly specialized teaching team that will accompany you throughout the entire teaching-learning process. This will allow you to personalize your training even more, since we adapt to your pace and needs.

You will have access to our learning platform, MyLXP, from any device and at any time of the day, allowing you to decide how and when to study. All of this is possible thanks to our Educa LXP (Learning Experience Platform) methodology, an environment designed to boost your educational progress, encourage innovation and offer a personalized learning experience adapted to each need.