Name: Course in Big Data applied to Marketing + 8 ECTS Credits en Bonaire
Brand: INESEM - INSTITUTO EUROPEO DE ESTUDIOS EMPRESARIALES
SKU: 240132-2501
Availability: InStock

Course in Big Data applied to Marketing + 8 ECTS Credits

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Objectives

Content

Opportunities

What it prepares you for

Details to take into account

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Multilingual support

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Digital certificate included

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Assistant Phia

Objectives

- Develop and implement a Big Data project within the marketing area. - Get to understand all the steps to follow within a Big Data project. - Deepen the scope and economic valuation of a Big data project. - Analyze and manage the data obtained. - Use CRM tools and Business Intelligence.

Content

Career opportunities

Thanks to the Course in Big Data applied to Marketing you will be qualified to develop your professional career as a big data marketing analyst, technological advisor specialized in big data and marketing, consulting, business analyst, etc. You will be able to work in any online company, analyzing and managing the data that supports the marketing strategy.

What it prepares you for

This course in Big Data applied to Marketing prepares you to carry out big data projects with topics oriented to digital marketing. You will learn what digital marketing consists of, in addition to web analytics, learning to analyze quantitative and qualitative information. You will be able to establish products Business Intelligence such as Balanced Scorecards, Decision Support Systems and Executive Information Systems.

This Course in Big Data applied to Marketing is aimed at students and marketing or IT professionals who wish to acquire knowledge about big data applied to marketing and all those interested in guiding their profession within a growing sector such as the field of big data.

Our training is 100% online, which allows students to self-regulate their study and adapt it to their own needs. We are committed to personalized and autonomous teaching, with an approach based on critical thinking and constructivism.

We have a highly specialized teaching team that will accompany you throughout the entire teaching-learning process. This will allow you to personalize your training even more, since we adapt to your pace and needs.

You will have access to our learning platform, MyLXP, from any device and at any time of the day, allowing you to decide how and when to study. All of this is possible thanks to our Educa LXP (Learning Experience Platform) methodology, an environment designed to boost your educational progress, encourage innovation and offer a personalized learning experience adapted to each need.

Certificación

Course qualification in Big Data applied to Marketing with 200 hours and 8 ECTS issued by UTAMED - Atlántico Mediterráneo Technological University.

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