Postgraduate in marketing and human capital management + university degree (5 ECTS credits)

This postgraduate postgraduate and human capital management offers you a specialized training in the field. If you are interested in the scope of companies or organizations and want to specialize in the work of human capital management this is your time, with the course in marketing and management of human capital you can acquire essential knowledge to perform this function in the best possible way. The human resources environment is one of the most important at the business level, due to the multitude of actions and efforts that are carried out in this department for the good of the company or organization. Thanks to this course in marketing and management of human capital, it can be expected expert in this environment and carry out successful work within the environment of human resources.

- Provide the student with the knowledge and skills necessary to carry out the activities of a Human Resources Department (HR). - Plan templates. - Recruit and select staff. - Apply personal and social skills in human resources management processes. - Know what social networks and their different typologies are. - Analyze how to look for talent and what is the optimal way to do so through social networks. - Reflect on the advantages and disadvantages of recruitment and network selection. - Recognize the tools, channels and applications we have, and the best way to take advantage of them. - Establish objectives, define a strategy and plan the search for recruitment 2.0 using the different social networks.

Human Resources / Business sector / Human Capital Management / Human Resources Directors, personnel selection, Human Resources technicians, selection consultants, Headhunters.

This course in Marketing and Human Capital Management prepares you to develop professionally in business actions related to human resources, acquiring leadership and communication skills that will help you be a specialist in the management of human capital.

This course in marketing and human capital management is aimed at all those professionals in the business and organizational environment that are dedicated or related to the Human Resources Department, as well as those who perform their work in this department.

This training is not included in the scope of official regulated training (Infant Education, Primary Education, Secondary Education, Official Professional Training FP, Baccalaureate, University Degree, Official University Master and PhD). It is therefore a complementary and/or specialization training, aimed at acquiring certain skills, skills or aptitudes of a professional nature, being able to be barely as merit in workbags and/or opposition competitions, always within the complementary training section and/or continuous training being always essential to review the specific requirements of the public labor stock of the public labor stock market.