Specialization in unconventional media and supports
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Syllabus
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Summary
At a time when those who receive our messages are saturated with stimuli, differentiate and bet on creative and original forms of bringing messages from our brand to the audience can mark the way to success. With this specialization in unconventional media and supports you will discover all those communication and non-traditional advertising actions that you can include in your online and offline communication actions plan, to achieve high-impact campaigns and remain in the memory of your target audiences. Discover the advantages and characteristics of these communication tools. With an online, flexible methodology and with the accompaniment of specialized teachers.
Goals
Professional opportunities
To prepare you
With this specialization in unconventional media and supports you will learn to plan, design and execute guerrillas marketing, street marketing, ambient, teaser campaigns, animation at the point of sale and merchandising, direct marketing, gifts and promotional objects, interactive advertising, gamification, content marketing and branded content as part of your communication plan and marketing plan.
Who is it addressed to?
This specialization in unconventional media and support is aimed at marketing, communication, advertising, copywriters, audiovisual and other content creation profiles, who want to develop their profession in environments where creativity and originality are prioritized and in depth.
Our methodology combines technology, pedagogy and empathy for learning tailored to you.
You set the pace, decide the path and artificial intelligence accompanies you so that you learn better, with meaning and purpose.
Truly personalized learning
Your style, interests and level define the route. You are the starting point.
Constructivism in action
Explore, experiment and apply. Learning means understanding, not memorizing.
AI that accompanies you, not directs you
PHIA, our artificial intelligence assistant guides you without limiting your autonomy.
Evaluation without pressure
Continuous and adaptive feedback. Because learning is a process, not a number.
Certification
Diploma of accreditation of the specialization course in unconventional media and media
EducaHub Scholarships
Make your training more accessible: finance at 0% interest and obtain personalized scholarships.
At EducaHub we believe that education should be available to everyone. For this reason, we offer a Scholarship Plan that facilitates your access to practical, current and quality training, eliminating economic barriers.
-25%
Alumni Scholarship: for former EducaHub students.
-20%
Unemployment Scholarship: if you prove that you are unemployed.
-20%
Large Family Scholarship: for families with 3 or more children.
-20%
Disability Scholarship: for people with disabilities ≥33%.
-15%
Emprende Scholarship: for self-employed workers who can prove their activity.
-15%
Recommended Scholarship: if you come recommended by a former student.
-15%
Group Scholarship: for joint registrations of 3 or more people.
An entire educational universe, on a single platform.
An intuitive environment with AI that guides you to train autonomously and with purpose.
Learn at your pace
Courses, master's degrees and official qualifications. 100% online, flexible and at your pace.
Access from anywhere
Available 24/7 on mobile, tablet or PC. You decide when and how to train.
Phia, your AI mentor
It challenges you, motivates you and personalizes your path. Learn with a guide that evolves with you.
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