Cro: Conversion Rate Optimization Program

Institución Educativa
Mode On-line
Duration 96 hours
Languages Spanish
¥2,564.00
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Summary

In an increasingly competitive digital market, the Cro program is an essential tool for those who seek to highlight and turn their traffic into tangible results. This program offers key knowledge in user experience (UX), digital experience and conversion strategies Rate Optimization (CRO), providing an integral understanding of how to refine each point of contact with the client to maximize conversion. Through tested methodologies such as A/B multivariate testing and a detailed analysis of conversion funnels, participants will learn to identify and solve bottlenecks, optimizing landing pages and applying SEO techniques and strategic copywriting. In addition, an advanced vision with elements of neuromarketing and neuroles is incorporated to effectively influence the consumer's decision. With the CRO program, domain on Google Analytics and specialized tools for CRO will also be obtained, allowing to measure and adjust tactics for successful results. This program represents a key investment in the formation of skills that respond to the growing demand for specialists capable of increasing efficacy in online conversion. Choosing ourselves is to opt for a pragmatic and updated learning path, with direct applications for any digital initiative.

Goals

- Dominate basic UX concepts. - Understand digital experience. - Intro a Conversion Rate opt. - Learn A/B and Multivariate. - Improve the conversion phase. - Analyze funnels effectively. - Optimize landing pages. - SEO Fundamentals and Copywriting. - Apply copy techniques. - Use Google Analytics. - Manage cro tools. - Explore neuromarketing.

Professional exits

When completing our Cro program: conversion Rate Optimization, you will be ready for key roles in digital marketing. Dominate from UX and Copywriting to Google Analytics analysis, optimizing conversion and landing pages. Open doors to positions such as CRO specialist, UX analyst, expert in testing A/B and digital marketing consultant, all in demand to improve online experience and enhance sales. Raise brands with your ability to convert clients.

To prepare you

The CRO program: Rate Optimization Conversion prepares you to improve UX user interaction with UX methods, address the digital integration of the consumer and enhance conversion strategies. You will learn about A/B tests, funnel analysis, landing pages optimization, while you explore SEO and Copywriting techniques. The program includes training in Google Analytics and specialized tools of CRO, in addition to knowledge in neuromarketing and neuroles to refine your persuasion and online sales skills.

Who is it addressed

The CRO program is designed for digital marketing professionals, content managers and web designers who want to deepen the optimization of the conversion rate. With modules such as UX, A/B Testing, SEO and Google Analytics, this program is ideal for those who seek to improve user experience and increase the effectiveness of their digital strategies. Through the learning of neuromarketing and optimization techniques of landing pages, participants will acquire practical skills to apply to the analysis and improvement of their conversion funnels.

Methodology

Our methodology combines technology, pedagogy and empathy for a tailored learning.

You mark the rhythm, you decide the way and an artificial intelligence accompanies you to learn better, with meaning and purpose.

Realized personalized learning

Your style, interest and level define the route. You are the starting point.

Constructivism in action

Explore, experience and apply. Learning means understanding, not memorizing.

He who accompanies you, not who directs you

Phia, our artificial intelligence assistant guides you without limiting your autonomy.

Evaluation without pressure

Continuous and adaptive feedback. Because learning is a process, not a figure.

Certificación

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Logo certificado-2

CRO program title: Conversion Rate Optimization issued by Euroinnova International Online Education in collaboration with the Continuous Education Center of the Postgraduate School of the Continental University.

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Scholarships

EDUCAHUB Scholarships

Make your most accessible training: Finish 0% interest and get personalized scholarships.

In Eduahub we believe that education must be available to everyone. Therefore, we offer a scholarship plan that facilitates your access to practical, current and quality training, eliminating economic barriers.

-25%

Alumni Scholarship: For former students of Eduahub.

-20%

Unemployment scholarship: if you prove to be unemployed.

-20%

Numerous family scholarship: for families with 3 or more children.

-20%

Disability scholarship: For people with disabilities ≥33%.

-15%

Emprende Scholarship: For self -employed that accredit your activity.

-15%

Scholarship recommends: If you come recommended by an alumnus.

-15%

Group scholarship: For joint inscriptions of 3 or more people.

An entire educational universe, on a single platform.

An intuitive environment that guides you to form autonomously and with purpose.

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Learn at your pace

Courses, masters and official degrees. 100% online, flexible and at your pace.

Access from anywhere

Available 24/7 on mobile, tablet or PC. You decide when and how to train.

Phia, your mentor ia

It challenges you, motivates you and customizes your path. Learn with a guide that evolves with you.

LX One Plus: Without limit formation

Unlock soft skills, languages and more. Advances towards integral and continuous formation.