Upper University Course in Big Data applied to marketing (university degree + 8 ECTS credits)
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Temario
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Summary
The digital world and technology progress quickly. Internet generates a lot of information which is important for the decision making of companies. The need to take advantage of this information has been manifested thanks to Big Data, technology capable of managing the enormous amounts of data collected by their customers' companies. With the Big Data course applied to marketing you will learn to manage and analyze all that information that is useful, in addition to implementing digital marketing strategies. Without a doubt, you can take advantage of the benefits provided by the use of Business Intelligence tools and start the development of a Big Data project in your business.
Goals
Professional exits
To prepare you
This course in Big Data applied to marketing prepares you to carry out Big Data projects with themes oriented to digital marketing. You will learn what digital marketing consists of, in addition to web analytics, learning to analyze quantitative and qualitative information. You will be able to establish Business Intelligence products such as comprehensive control tables, support systems to the decision and executive information systems.
Who is it addressed
This course in Big Data applied to marketing is aimed at students and professionals of marketing or computer science who wish to acquire knowledge about Big Data applied to marketing and to all those people interested in guiding their profession within a growing sector such as the field of Big Data.
Official character
This training is not included in the scope of official regulated training (Infant Education, Primary Education, Secondary Education, Official Professional Training FP, Baccalaureate, University Degree, Official University Master and PhD). It is therefore a complementary and/or specialization training, aimed at acquiring certain skills, skills or aptitudes of a professional nature, being able to be barely as merit in workbags and/or opposition competitions, always within the complementary training section and/or continuous training being always essential to review the specific requirements of the public labor stock of the public labor stock market.
Our methodology combines technology, pedagogy and empathy for a tailored learning.
You mark the rhythm, you decide the way and an artificial intelligence accompanies you to learn better, with meaning and purpose.
Realized personalized learning
Your style, interest and level define the route. You are the starting point.
Constructivism in action
Explore, experience and apply. Learning means understanding, not memorizing.
He who accompanies you, not who directs you
Phia, our artificial intelligence assistant guides you without limiting your autonomy.
Evaluation without pressure
Continuous and adaptive feedback. Because learning is a process, not a figure.
Certificación
University Higher University Course degree in Big Data applied to marketing with 200 hours and 8 ECTS credits from the Catholic University of Murcia
EDUCAHUB Scholarships
Make your most accessible training: Finish 0% interest and get personalized scholarships.
In Eduahub we believe that education must be available to everyone. Therefore, we offer a scholarship plan that facilitates your access to practical, current and quality training, eliminating economic barriers.
-25%
Alumni Scholarship: For former students of Eduahub.
-20%
Unemployment scholarship: if you prove to be unemployed.
-20%
Numerous family scholarship: for families with 3 or more children.
-20%
Disability scholarship: For people with disabilities ≥33%.
-15%
Emprende Scholarship: For self -employed that accredit your activity.
-15%
Scholarship recommends: If you come recommended by an alumnus.
-15%
Group scholarship: For joint inscriptions of 3 or more people.
An entire educational universe, on a single platform.
An intuitive environment that guides you to form autonomously and with purpose.
Learn at your pace
Courses, masters and official degrees. 100% online, flexible and at your pace.
Access from anywhere
Available 24/7 on mobile, tablet or PC. You decide when and how to train.
Phia, your mentor ia
It challenges you, motivates you and customizes your path. Learn with a guide that evolves with you.
LX One Plus: Without limit formation
Unlock soft skills, languages and more. Advances towards integral and continuous formation.
