Course in Social Commerce

Since its emergence, social networks have meant a revolution in the way we behave and interact as people. Social networks such as Facebook, Instagram or Tiktok have become powerful sales channels, given the time that the potential customer passes in these media and the capacity of influence that the visible content in these media exerts on it. In digital marketing it can be said that a new trend called “Social Commerce” has been generated, in which the ecommerce has been extrapolated to social media. Thanks to this course in Social Commerce you will discover the main strategies to apply to sell more among your community. This course provides you with a current, flexible, close and totally online training method.

- Discover what Social Commerce supposes, its main media and strategies. - Understand the behavior of the digital client and how to influence their decisions. - Dominate the main elements of an ecommerce. - Successly manage the main social networks. - Apply affiliation marketing, recommendation marketing and influencers marketing. - Know the main actions of customer service in Social Media.

The professional outputs of this course in Social Commerce are related to a professional digital marketing profile focused on eCommerce and social networks. Become an influencer, affiliate, Marketing Manager, Social Media Manager, Ecommerce Manager, Social Commerce Manager, etc. Or undertake your own business based on social networks.

With this course in Social Commerce you will be able to promote online sale mainly through efficient social networks, their communities and third parties. You will achieve your sales without having to resort to traditional positioning or paid advertising. Make your products visible on the networks and base your sales on the contents you offer, as well as on the opinions and recommendations of your community and collaborators.

This Commerce course is aimed at any digital marketing professional, is already in an unemployment situation, or actively participate in the online promotion and sales strategy of your company. In addition, it is ideal for entrepreneurs of new startups that pursue to make social networks and the online community the main sales channel.

This training is not included in the scope of official regulated training (Infant Education, Primary Education, Secondary Education, Official Professional Training FP, Baccalaureate, University Degree, Official University Master and PhD). It is therefore a complementary and/or specialization training, aimed at acquiring certain skills, skills or aptitudes of a professional nature, being able to be barely as merit in workbags and/or opposition competitions, always within the complementary training section and/or continuous training being always essential to review the specific requirements of the public labor stock of the public labor stock market.