Master of Permanent Training in Web Analytics and Big Data + 60 Credits ECTS

Institución Educativa
Mode On-line
Duration 1500 hours
Credits 60 ECTS
Languages Spanish
$10.193.000
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Plan de estudios

Summary

In an increasingly complex and saturated environment of information, the analysis and processing of the data becomes essential in the accurate decision making within each company. The Master in Web and Big Data Analytics is the access you need to be part of the professionals of the web analysis and the Big Data, which today, are becoming the analytical advisors of the directives. Analyze and use the data, the business power of the future is in the information. With this master in web and Big Data analytics you will obtain the necessary training to make massive data collection and analysis thanks to the Big Data and dominate web analytical tools, such as Google Analytics, Google Adwords, Google Tag Manager and Google Data Studio, with which you can plan, execute and evaluate strategies, SEO, sem and cro in cro e-commerce. In addition, you will be able to carry out deeper analyzes of all the data obtained thanks to the use of Bigquery, Python and R. During the realization of the master's degree you will have a team of professionals specialized in the field that will help you at all times and thanks to the practices guaranteed in leading companies within the sector you can access a labor market with great boom and future.

Goals

- Understand the importance of Big Data and its application to web analytics. - Design and implement digital marketing strategies based on Big Data. - Use Google Ads and Google Analytics tools, key in web analytics. - Improve the strategies used thanks to Google Tag Manager and Google Data Studio. - Carry out large -scale data analysis with the use of Google Analytics 360 and Bigquery. - Know how to apply statistical data programming thanks to the use of Python and R languages.

Professional exits

- Understand the importance of Big Data and its application to web analytics. - Design and implement digital marketing strategies based on Big Data. - Use Google Ads and Google Analytics tools, key in web analytics. - Improve the strategies used thanks to Google Tag Manager and Google Data Studio. - Carry out large -scale data analysis with the use of Google Analytics 360 and Bigquery. - Know how to apply statistical data programming thanks to the use of Python and R languages.

To prepare you

In an increasingly complex and saturated environment of information, the analysis and processing of the data becomes essential in the accurate decision making within each company. The Master in Web and Big Data Analytics is the access you need to be part of the professionals of the web analysis and the Big Data, which today, are becoming the analytical advisors of the directives. Analyze and use the data, the business power of the future is in the information. With this master in web and Big Data analytics you will obtain the necessary training to make massive data collection and analysis thanks to the Big Data and dominate web analytical tools, such as Google Analytics, Google Adwords, Google Tag Manager and Google Data Studio, with which you can plan, execute and evaluate strategies, SEO, sem and cro in cro e-commerce. In addition, you will be able to carry out deeper analyzes of all the data obtained thanks to the use of Bigquery, Python and R. During the realization of the master's degree you will have a team of professionals specialized in the field that will help you at all times and thanks to the practices guaranteed in leading companies within the sector you can access a labor market with great boom and future.

Who is it addressed

In an increasingly complex and saturated environment of information, the analysis and processing of the data becomes essential in the accurate decision making within each company. The Master in Web and Big Data Analytics is the access you need to be part of the professionals of the web analysis and the Big Data, which today, are becoming the analytical advisors of the directives. Analyze and use the data, the business power of the future is in the information. With this master in web and Big Data analytics you will obtain the necessary training to make massive data collection and analysis thanks to the Big Data and dominate web analytical tools, such as Google Analytics, Google Adwords, Google Tag Manager and Google Data Studio, with which you can plan, execute and evaluate strategies, SEO, sem and cro in cro e-commerce. In addition, you will be able to carry out deeper analyzes of all the data obtained thanks to the use of Bigquery, Python and R. During the realization of the master's degree you will have a team of professionals specialized in the field that will help you at all times and thanks to the practices guaranteed in leading companies within the sector you can access a labor market with great boom and future.

Official character

This training is not included in the scope of official regulated training (Infant Education, Primary Education, Secondary Education, Official Professional Training FP, Baccalaureate, University Degree, Official University Master and PhD). It is therefore a complementary and/or specialization training, aimed at acquiring certain skills, skills or aptitudes of a professional nature, being able to be barely as merit in workbags and/or opposition competitions, always within the complementary training section and/or continuous training being always essential to review the specific requirements of the public labor stock of the public labor stock market.

Methodology

Our methodology combines technology, pedagogy and empathy for a tailored learning.

You mark the rhythm, you decide the way and an artificial intelligence accompanies you to learn better, with meaning and purpose.

Realized personalized learning

Your style, interest and level define the route. You are the starting point.

Constructivism in action

Explore, experience and apply. Learning means understanding, not memorizing.

He who accompanies you, not who directs you

Phia, our artificial intelligence assistant guides you without limiting your autonomy.

Evaluation without pressure

Continuous and adaptive feedback. Because learning is a process, not a figure.

Certificación

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University Degree of Permanent Training Master in Web and Big Data Analytics with 1500 hours and 60 ECTS credits from the Catholic University of Murcia

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Scholarships

EDUCAHUB Scholarships

Make your most accessible training: Finish 0% interest and get personalized scholarships.

In Eduahub we believe that education must be available to everyone. Therefore, we offer a scholarship plan that facilitates your access to practical, current and quality training, eliminating economic barriers.

-25%

Alumni Scholarship: For former students of Eduahub.

-20%

Unemployment scholarship: if you prove to be unemployed.

-20%

Numerous family scholarship: for families with 3 or more children.

-20%

Disability scholarship: For people with disabilities ≥33%.

-15%

Emprende Scholarship: For self -employed that accredit your activity.

-15%

Scholarship recommends: If you come recommended by an alumnus.

-15%

Group scholarship: For joint inscriptions of 3 or more people.

An entire educational universe, on a single platform.

An intuitive environment that guides you to form autonomously and with purpose.

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Learn at your pace

Courses, masters and official degrees. 100% online, flexible and at your pace.

Access from anywhere

Available 24/7 on mobile, tablet or PC. You decide when and how to train.

Phia, your mentor ia

It challenges you, motivates you and customizes your path. Learn with a guide that evolves with you.

LX One Plus: Without limit formation

Unlock soft skills, languages and more. Advances towards integral and continuous formation.