CEU - Diplomado en Neuromarketing Aplicado
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Syllabus
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Summary
Este Diplomado en Neuromarketing Aplicado proporciona una formación especializada en la utilización de técnicas de neurociencia al campo del marketing. Se trata de un Diplomado con amplias salidas profesionales por el carácter transversal de la formación y por ser aplicable a cualquier sector. Aprenderás a utilizar herramientas de neuromarketing necesarias para conocer en profundidad al cliente, diseñar experiencias de compras únicas y construir relaciones duraderas. Además, conocerás las técnicas neurocientíficas que han permitido estudiar con profundidad los procesos mentales de los consumidores, permitiendo así tomar decisiones estratégicas sobre el producto, precio, segmentación de clientes o diseño de la marca
Goals
Professional opportunities
To prepare you
Con el Diplomado en Neuromarketing Aplicado adquirirás las habilidades y conocimientos necesarios para aplicar la neurociencia al ámbito del neuromarketing y poder conocer en profundidad al cliente para mejorar su experiencia con la marca. Serás capaz de tomar decisiones inteligentes y diseñar estrategias de marketing más efectivas. Además, podrás detectar mejor las necesidades del cliente y generar una mayor conexión con la audiencia
Who is it addressed to?
Este Diplomado en Neuromarketing Aplicado va dirigido a todas aquellas personas interesadas en conocer y aplicar las técnicas de neurociencia en el campo del marketing, tales como profesionales del Marketing, de ventas e investigación de mercado. En definitiva, se dirige a cualquier profesional interesado en conocer en profundidad el comportamiento del consumidor
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Certification
Titulación Universitaria de CEU - Diplomado en Neuromarketing Aplicado otorgada por San Ignacio University of Miami (SIU)
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