Course in Nutritional Marketing and Storytelling

The nutrition sector is constantly transforming adapting to new trends in people's food. Companies compete fiercely for developing those products that not only respond to the quality standards required by the consumer, but also have an adequate design and a differentiated marketing strategy that manages to position these above the competition. In this course on nutritional marketing and storytelling you will discover the main strategies that apply so that companies in the sector improve their positioning and sales, becoming a sector specialist. INESEM offers you an online, flexible, updated, innovative and supported training system supported by a specialized and close teaching team.

- Understand the importance of nutritional marketing and identify the main trends. - Design the main lines of action of a marketing plan. - Apply neuromarketing and neuroles. - Determine the packaging, labeling, design and packaging of a product. - Apply the storytelling in order to promote and market food products. - Incorporate influencers into the nutritional marketing strategy.

This online course in nutritional marketing and storytelling offers you the knowledge and skills necessary to promote your own portfolio of food products. With this training you can also aspire to any position related to marketing and sales within the food company, becoming a key figure for it.

This online course in nutritional marketing and storytelling prepares you to become a marketing professional within the food sector. You will learn the different marketing strategies, and elements of this, with a special approach to the art of telling stories. Key technique for the success of many companies in the sector when not only selling, but also generating a memorable memory in the consumer's mind.

This online course in nutritional marketing and storytelling is oriented to those newly titled, entrepreneurs and professionals who wish to learn, apply or specialize labor in marketing focused on the nutrition sector, either developing their own business or working on their own in the department of a company in the sector.

This training is not included in the scope of official regulated training (Infant Education, Primary Education, Secondary Education, Official Professional Training FP, Baccalaureate, University Degree, Official University Master and PhD). It is therefore a complementary and/or specialization training, aimed at acquiring certain skills, skills or aptitudes of a professional nature, being able to be barely as merit in workbags and/or opposition competitions, always within the complementary training section and/or continuous training being always essential to review the specific requirements of the public labor stock of the public labor stock market.