Protocol Master: Master for Protocol, Communication and Advertising + University Degree (+5 ECTS credits)

In a world where image and communication are fundamental pillars for the success of any entity, our master's degree in protocol, communication and advertising is more relevant than ever. We highlight in a field that constantly evolves, providing avant -garde skills professionals in communication strategies, advertising management and institutional relationship management. The course encompasses essential modules such as media planning and negotiation tactics, to the meticulous event organization, and the protocol applicable in marketing scenarios. Participants are invited to enter group dynamics and manage negotiation techniques that enhance leadership and conflict resolution. Our online platform adapts to current reality, favoring remote learning without sacrificing educational quality. We argue that strategic knowledge in these areas is critical to differentiate people and organizations, making them referents in their sector. The master is designed to display the wings of each student's potential, being a master key in the gear of professional success. With a look set on the digital horizon and the other in the fine art of public relations, this course is the right choice for those who aspire to excellence.

- Dominate communication and advertising techniques. - Understand effective institutional relationships. - Successful marketing event management. - Apply protocol in corporate events. - Create integrated media plans. - Evaluate Impact on Media Plan. - Manage negotiation and group dynamics.

Graduates of the Master for Protocol, Communication and Advertising are prepared to shine in positions of Communication Director, specialist in institutional relations, event organizer and protocol responsible. They apply tactics learned to design effective media plans and dominate negotiation and teamwork, essential in the management of innovative advertising campaigns and the planning of events that make a difference.

The Master for Protocol, Communication and Advertising prepares you to master communicative strategies and boost the image of any entity. You will learn to design and manage advertising campaigns, to relate to institutions, and to organize effective marketing events. You will acquire skills in protocol to guarantee success in any act of communication and event. You will become an expert in media planning, including the digital environment, and you will know how to evaluate the impact of your actions. In addition, you will develop skills in negotiation techniques and group dynamics to lead teams.

The Master for Protocol, Communication and Advertising is designed for Public Relations, Marketing and Advertising professionals. It is ideal for those who seek to deepen event management, dominate communication and advertising strategies, and improve skills in protocol and negotiation. This program is essential for media managers and managers who aspire to lead teams and projects with excellence.

This training is not included in the scope of official regulated training (Infant Education, Primary Education, Secondary Education, Official Professional Training FP, Baccalaureate, University Degree, Official University Master and PhD). It is therefore a complementary and/or specialization training, aimed at acquiring certain skills, skills or aptitudes of a professional nature, being able to be barely as merit in workbags and/or opposition competitions, always within the complementary training section and/or continuous training being always essential to review the specific requirements of the public labor stock of the public labor stock market.