Digital Marketing Strategy Course

This Digital Marketing Strategy Course offers specialized training in the material. We must know that for the marketing and communication area it is very important to deepen and acquire the knowledge of digital marketing strategies within the commercial logistics sector and transport management ,.

- Differentiate the different types of marketing on the Internet, such as Onetoone marketing, permission, attraction, retention and recommendation. - Identify and analyze the user to adapt the product or service. - Know CRM strategies and advantages of digital marketing. - Know the digital marketing strategies and the different types of electronic commerce, as well as recognize the strategic tools that can be used. - Identify SEO and SEM positioning strategies and know their differences. - Know the main social networks and marketing strategies that can be carried out. - Analyze the characteristics of online communication and advertising campaigns to be able to adapt effectively buyers.

Commercial logistics and transport management

This online course of digital marketing strategies prepares you to acquire specific knowledge within the marketing and communication area developing in students some capacities to develop professionally in the commercial logistics and transport management sector and more specifically in digital marketing strategies. In addition, with the realization of this course, the student will be prepared to: differentiate the different types of marketing on the Internet, such as Onetone Marketing, permission, attraction, retention and recommendation, identify and analyze the user to adapt the product or service, know the CRM strategies and the advantages of digital marketing, know the digital marketing strategies and the different types of electronic commerce, as well as recognize the strategic tools that the strategic tools that can Use, identify SEO and SEM positioning strategies and know their differences, know the main social networks and marketing strategies that can be carried out, and analyze the characteristics of online communication and advertising campaigns to be able to adapt effectively to possible buyers.

This online course of digital marketing strategies is aimed at all those interested in the field of marketing and communication and more specifically in the commercial logistics sector and transport management and want to specialize.

This training is not included in the scope of official regulated training (Infant Education, Primary Education, Secondary Education, Official Professional Training FP, Baccalaureate, University Degree, Official University Master and PhD). It is therefore a complementary and/or specialization training, aimed at acquiring certain skills, skills or aptitudes of a professional nature, being able to be barely as merit in workbags and/or opposition competitions, always within the complementary training section and/or continuous training being always essential to review the specific requirements of the public labor stock of the public labor stock market.