Master of Permanent Training in SEO, SEM and web analytics + 60 ECTS credits

Institución Educativa
Mode On-line
Duration 1500 hours
Credits 60 ECTS
Languages Spanish
$2,627.00
Pago en cuotas sin intereses Acceso para siempre para consultar tu curso

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Plan de estudios

Summary

At present, a user passes an average of between 2.7 and 4.4 hours on the Internet from a mobile device or a PC, which generates the need for every company to focus a large part of its web marketing strategy, in order to be competitive and reach most users. With this Master of Permanent Training in SEO, SEM and web analytics, all the objectives and techniques are covered to achieve a higher level of visibility on the Internet and carry out an online strategy that manages to integrate all the advertising and commercial processes of a network business. In addition, you will work on a personal learning environment where the student is the protagonist, backed by a wide group of tutors specializing in the sector and supported by prestigious entities.

Goals

- Learn the foundations of web positioning to perform SEO audits. - Assimilate online marketing strategies. - Make use of the web analytics to collect and analyze the information that users provide when interacting with our website. - Deepen in Inbound Marketing and the elaboration of content following SEO -oriented strategies. - Acquire the necessary techniques for the elaboration of a digital marketing plan. - Apply SEO/SEM techniques and tools in mobile environments.

Professional exits

With the Master of Permanent Training in SEO, SEM and web analytics prepare to work as a web analyst, SEO/SEM consultant, specialist in digital marketing and community management, PPC Specialist, responsible for marketing and advertising, Growth Marketing Manager, Digital Trafficker, and in general those positions related to the digital marketing strategy.

To prepare you

The Master of Permanent Training in SEO, SEM and web analytics will allow you to learn the techniques to successfully position a website, manage digital marketing campaigns, as well as dominate the tools to measure and analyze results obtained in online actions through web analytics. At the end of this formative action you will be able to carry out the necessary optimizations to perform web positioning audits and inbound marketing strategies.

Who is it addressed

This Master of Permanent Training in SEO, SEM and Web Analytics is aimed at entrepreneurs, entrepreneurs and university degrees who want to acquire knowledge and techniques of digital marketing and improve their campaign strategies. You can acquire knowledge in each of the branches with more professional projection in the field of digital marketing and web analytics.

Official character

This training is not included in the scope of official regulated training (Infant Education, Primary Education, Secondary Education, Official Professional Training FP, Baccalaureate, University Degree, Official University Master and PhD). It is therefore a complementary and/or specialization training, aimed at acquiring certain skills, skills or aptitudes of a professional nature, being able to be barely as merit in workbags and/or opposition competitions, always within the complementary training section and/or continuous training being always essential to review the specific requirements of the public labor stock of the public labor stock market.

Methodology

Our methodology combines technology, pedagogy and empathy for a tailored learning.

You mark the rhythm, you decide the way and an artificial intelligence accompanies you to learn better, with meaning and purpose.

Realized personalized learning

Your style, interest and level define the route. You are the starting point.

Constructivism in action

Explore, experience and apply. Learning means understanding, not memorizing.

He who accompanies you, not who directs you

Phia, our artificial intelligence assistant guides you without limiting your autonomy.

Evaluation without pressure

Continuous and adaptive feedback. Because learning is a process, not a figure.

Certificación

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"Double degree: own university degree of Master of Permanent Training in SEO, SEM and web analytics issued by the Antonio de Nebrija University with 60 ECTS credits. Own Degree of Master of Permanent Training in SEO, SEM and web analytics issued and endorsed by the European Institute of Business Studies.

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Scholarships

EDUCAHUB Scholarships

Make your most accessible training: Finish 0% interest and get personalized scholarships.

In Eduahub we believe that education must be available to everyone. Therefore, we offer a scholarship plan that facilitates your access to practical, current and quality training, eliminating economic barriers.

-25%

Alumni Scholarship: For former students of Eduahub.

-20%

Unemployment scholarship: if you prove to be unemployed.

-20%

Numerous family scholarship: for families with 3 or more children.

-20%

Disability scholarship: For people with disabilities ≥33%.

-15%

Emprende Scholarship: For self -employed that accredit your activity.

-15%

Scholarship recommends: If you come recommended by an alumnus.

-15%

Group scholarship: For joint inscriptions of 3 or more people.

An entire educational universe, on a single platform.

An intuitive environment that guides you to form autonomously and with purpose.

Know more

Learn at your pace

Courses, masters and official degrees. 100% online, flexible and at your pace.

Access from anywhere

Available 24/7 on mobile, tablet or PC. You decide when and how to train.

Phia, your mentor ia

It challenges you, motivates you and customizes your path. Learn with a guide that evolves with you.

LX One Plus: Without limit formation

Unlock soft skills, languages and more. Advances towards integral and continuous formation.