Marketing course with AI (university degree with 5 ECTS credits)

Institución Educativa
Mode On-line
Duration 125 hours
Credits 5 ECTS
Languages Spanish
260
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Plan de estudios

Summary

Discover how artificial intelligence is revolutionizing digital marketing with our marketing course with AI! In a world where data automation and analysis dominate the strategy, you will learn to use AI -based tools to optimize your campaigns, customize content and improve customer experience. The use of Machine Learning, Big Data and Automation allows brands to create more precise and effective strategies. You will acquire knowledge about branding, content marketing, SEO optimization with AI and programmatic advertising, among others. You will learn to apply artificial intelligence to improve interaction with customers, use virtual chatbots and assistants, and optimize digital marketing campaigns with predictive analysis.

Goals

- Understand the impact of artificial intelligence on digital marketing. - Apply Machine Learning and Big Data for the customization of strategies. - Develop optimized content with AI for SEO and social networks. - Implement chatbots and virtual assistants in customer service. - Analyze the use of artificial vision for branding and advertising. - Optimize digital advertising campaigns through AI. - Apply NLP (natural language processing) in conversational marketing.

Professional exits

With this ongoing course in marketing with AI you can work in areas such as Marketing with AI, Brand Manager Digital, SEO Expert with IA, Data Analysis for Marketing, Programmatic Advertising Strategy and Chatbots Manager. You will also have the possibility of applying predictive automation and analysis in content strategies and campaign optimization.

To prepare you

This course in marketing with AI will prepare you to apply artificial intelligence in digital marketing, from content optimization to campaign automation and customary customization. You will learn about branding with AI, automated copywriting, intelligent SEO, data analysis and programmatic advertising, becoming an expert in advanced digital strategies.

Who is it addressed

This marketing course with AI is aimed at marketing professionals, entrepreneurs, content specialists and community managers who seek to incorporate artificial intelligence into their digital strategies. Previous knowledge is not required, since the course provides a structured introduction to the main applications of the AI in marketing.

Methodology

Our methodology combines technology, pedagogy and empathy for a tailored learning.

You mark the rhythm, you decide the way and an artificial intelligence accompanies you to learn better, with meaning and purpose.

Realized personalized learning

Your style, interest and level define the route. You are the starting point.

Constructivism in action

Explore, experience and apply. Learning means understanding, not memorizing.

He who accompanies you, not who directs you

Phia, our artificial intelligence assistant guides you without limiting your autonomy.

Evaluation without pressure

Continuous and adaptive feedback. Because learning is a process, not a figure.

Certificación

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Logo certificado-2

- University Marketing degree with AI with 5 ECTS university credits. Continuous Baumable Training in Work Stock Exchanges and Contests of Public Administration.

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Scholarships

EDUCAHUB Scholarships

Make your most accessible training: Finish 0% interest and get personalized scholarships.

In Eduahub we believe that education must be available to everyone. Therefore, we offer a scholarship plan that facilitates your access to practical, current and quality training, eliminating economic barriers.

-25%

Alumni Scholarship: For former students of Eduahub.

-20%

Unemployment scholarship: if you prove to be unemployed.

-20%

Numerous family scholarship: for families with 3 or more children.

-20%

Disability scholarship: For people with disabilities ≥33%.

-15%

Emprende Scholarship: For self -employed that accredit your activity.

-15%

Scholarship recommends: If you come recommended by an alumnus.

-15%

Group scholarship: For joint inscriptions of 3 or more people.

An entire educational universe, on a single platform.

An intuitive environment that guides you to form autonomously and with purpose.

Know more

Learn at your pace

Courses, masters and official degrees. 100% online, flexible and at your pace.

Access from anywhere

Available 24/7 on mobile, tablet or PC. You decide when and how to train.

Phia, your mentor ia

It challenges you, motivates you and customizes your path. Learn with a guide that evolves with you.

LX One Plus: Without limit formation

Unlock soft skills, languages and more. Advances towards integral and continuous formation.