Master in Ecommerce

Electronic commerce today is necessary for any company that wishes to prosper in the current market, so professionals with knowledge in trade and marketing are demanded that know how to handle social networks and carry out a good social media strategy so that they are able to improve the business sales strategy. It controls the foundations of digital marketing, studying the current state of search engines, internalizing the most appropriate philosophy in the usability of marketing and neuromarketing tools focused on sales, all focused on making it an expert in the field.

- Understand how to define and develop the entire sales process successfully through the Internet. - Prepare budgets adjusted to the business strategy. - Monitor the exploitation budget and investments and treasury. - Apply neuromarketing to give solutions to the market. - Manage the sales force and coordinate the commercial team. - Adopt commercial criteria in the design of pages for marketing applying adequate sales techniques.

- Understand how to define and develop the entire sales process successfully through the Internet. - Prepare budgets adjusted to the business strategy. - Monitor the exploitation budget and investments and treasury. - Apply neuromarketing to give solutions to the market. - Manage the sales force and coordinate the commercial team. - Adopt commercial criteria in the design of pages for marketing applying adequate sales techniques.

The Ecommerce master will provide students with all technical and theoretical knowledge in the field of electronic commerce, providing a solid basis for all concepts, factors and aspects to consider when working with any online business model thanks to the proposed practical cases. It will train you to obtain a broad vision of digital marketing, acquiring the appropriate tools and techniques to develop a commercial strategy that guarantees business success.

The Ecommerce Master is aimed at those people with training in business who wish to specialize in electronic commerce, and also for professionals from the marketing and communication department, of the commercial area in companies or organizations as well as advertising agencies who want to continue training and specialize in the field.

This training is not included in the scope of official regulated training (Infant Education, Primary Education, Secondary Education, Official Professional Training FP, Baccalaureate, University Degree, Official University Master and PhD). It is therefore a complementary and/or specialization training, aimed at acquiring certain skills, skills or aptitudes of a professional nature, being able to be barely as merit in workbags and/or opposition competitions, always within the complementary training section and/or continuous training being always essential to review the specific requirements of the public labor stock of the public labor stock market.