Online Training

Maestría International in Customer Loyalty Techniques

Name: Maestría International in Customer Loyalty Techniques en Francia
Brand: ESIBE
SKU: 277317-2501
Availability: InStock

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1500 hours

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Spanish

By understanding the concept of relationship marketing and its correct application, the causes that generate customer loyalty as well as the consequences of these for the company can be identified. Likewise, knowledge of the tools and tactics to achieve customer loyalty is essential. You will learn how to act in front of clients to obtain a positive result at all times.

Instituciones educativas

1.695€

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Details to take into account

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Multilingual support

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Digital certificate included

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Assistant Phia

Objectives

The objective of this course is to discover the concepts related to relationship marketing, identifying the causes that generate customer loyalty and analyzing the consequences that loyalty produces for the company. Furthermore, it is intended that students identify the differentiating elements of companies to achieve loyalty and what steps the customer takes to become loyal. We intend that, thanks to the course, the values that the client wishes to find in their commercial transactions are perceived. In the same way, there is great importance regarding the customer's needs and the purchasing process, so this will be another of the competencies of our course.

Content

Career opportunities

Commercial, Supplier, Manager, Hostess, Clerk, Businessman,

What it prepares you for

Thanks to the maestría and by delving deeper into concepts in the field of communication, you will gain the ability to use relationship marketing as a work tool. Prepare to intervene as a factor in building consumer trust through personal relationships.

To all those professionals who, due to their work within an organization and treating the human factor as a relevant agent, have to transmit to their clients a condition of trust that becomes a guarantee of loyalty and a good image.

Our training is 100% online, which allows students to self-regulate their study and adapt it to their own needs. We are committed to personalized and autonomous teaching, with an approach based on critical thinking and constructivism.

We have a highly specialized teaching team that will accompany you throughout the entire teaching-learning process. This will allow you to personalize your training even more, since we adapt to your pace and needs.

You will have access to our learning platform, MyLXP, from any device and at any time of the day, allowing you to decide how and when to study. All of this is possible thanks to our Educa LXP (Learning Experience Platform) methodology, an environment designed to boost your educational progress, encourage innovation and offer a personalized learning experience adapted to each need.