Master in strategic direction of marketing and sales + university degree with 5 ECTS credits

If you have an interest in the marketing and commercial management environment and you want to learn the appropriate concepts to develop professionally in this labor sector, this is your time, with the master's degree in strategic marketing and sales direction you can acquire key techniques to carry out marketing sales strategies and management to optimize this department.

- Know the importance of marketing and its tools in current organizations, their main features, those of the market, and the aspects that cause the changes that occur in it. - Increase the capacity in the field of marketing, in order to avoid stagnation, enhancing recycling in labor matters. - Analyze purchase behaviors of both consumers and organizations. - Insert students into the world of electronic commerce and marketing development in this area. - Detect customer purchase motivations and persuade you that the product it offers will satisfy your aspirations. - Characterize different marketing and promotion actions aimed at launching products and services from a campaign, type of customer, special dates, type of establishment or others. - Perform post -sales strategies. - Know telemarketing.

- Know the importance of marketing and its tools in current organizations, their main features, those of the market, and the aspects that cause the changes that occur in it. - Increase the capacity in the field of marketing, in order to avoid stagnation, enhancing recycling in labor matters. - Analyze purchase behaviors of both consumers and organizations. - Insert students into the world of electronic commerce and marketing development in this area. - Detect customer purchase motivations and persuade you that the product it offers will satisfy your aspirations. - Characterize different marketing and promotion actions aimed at launching products and services from a campaign, type of customer, special dates, type of establishment or others. - Perform post -sales strategies. - Know telemarketing.

The Master in strategic marketing and sales direction prepares him to acquire the theoretical-practical knowledge necessary to develop professionally in the world of marketing and sales. You will know the world of marketing, the characteristics of markets, advertising strategies, electronic commerce and the influence of marketing in it, as well as the instruments that can be counted in the commercial field.

This master's degree in strategic marketing and sales is aimed at professionals in the marketing and sales area that seek to expand their skills and knowledge. It is also interesting for people who wish to specialize in telemarketing and commercial administration techniques.

This training is not included in the scope of official regulated training (Infant Education, Primary Education, Secondary Education, Official Professional Training FP, Baccalaureate, University Degree, Official University Master and PhD). It is therefore a complementary and/or specialization training, aimed at acquiring certain skills, skills or aptitudes of a professional nature, being able to be barely as merit in workbags and/or opposition competitions, always within the complementary training section and/or continuous training being always essential to review the specific requirements of the public labor stock of the public labor stock market.