Course in artificial intelligence in programmatic advertising and campaign optimization




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Temario
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Summary
Thanks to this course in artificial intelligence in programmatic advertising and campaign optimization you can know firsthand the ins and outs of automated advertising in a world as dynamic as current digital marketing. When you have finished, you will have knowledge to manage strategies related to programmatic advertising and AI, in addition to mastering more platforms and technologies you knew before doing it. Without forgetting that, thanks to the analysis of innovative campaigns, and also of common challenges in implementation, you will know what strategies are effective and which ones avoid. Through this training, you will know how to optimize advertising investment and, ultimately, improve the results of digital campaigns.
Goals
Professional exits
To prepare you
With this course in artificial intelligence in programmatic advertising and campaign optimization you will learn the latest trends in optimization through AI and innovation in creative formats, deepening aspects of predictive analysis and measurement of results. When you finish this training, you will know how to carry out a comprehensive program of programmatic advertising and anticipate changes and trends in the digital market.
Who is it addressed
The artificial intelligence course in programmatic advertising and campaign optimization is aimed at marketing and digital advertising professionals who wish to dominate programmatic advertising tools improving their campaign results with AI strategies, in addition to interested data analysts in specializing in advanced advertising optimization.

Our methodology combines technology, pedagogy and empathy for a tailored learning.
You mark the rhythm, you decide the way and an artificial intelligence accompanies you to learn better, with meaning and purpose.

Realized personalized learning
Your style, interest and level define the route. You are the starting point.

Constructivism in action
Explore, experience and apply. Learning means understanding, not memorizing.

He who accompanies you, not who directs you
Phia, our artificial intelligence assistant guides you without limiting your autonomy.

Evaluation without pressure
Continuous and adaptive feedback. Because learning is a process, not a figure.
Certificación

Degree issued and endorsed by the European Institute of Business Studies. "Unofficial teaching and not leading to obtaining an official or certificate of professionalism."

EDUCAHUB Scholarships
Make your most accessible training: Finish 0% interest and get personalized scholarships.
In Eduahub we believe that education must be available to everyone. Therefore, we offer a scholarship plan that facilitates your access to practical, current and quality training, eliminating economic barriers.
-25%
Alumni Scholarship: For former students of Eduahub.
-20%
Unemployment scholarship: if you prove to be unemployed.
-20%
Numerous family scholarship: for families with 3 or more children.
-20%
Disability scholarship: For people with disabilities ≥33%.
-15%
Emprende Scholarship: For self -employed that accredit your activity.
-15%
Scholarship recommends: If you come recommended by an alumnus.
-15%
Group scholarship: For joint inscriptions of 3 or more people.

An entire educational universe, on a single platform.
An intuitive environment that guides you to form autonomously and with purpose.

Learn at your pace
Courses, masters and official degrees. 100% online, flexible and at your pace.

Access from anywhere
Available 24/7 on mobile, tablet or PC. You decide when and how to train.

Phia, your mentor ia
It challenges you, motivates you and customizes your path. Learn with a guide that evolves with you.

LX One Plus: Without limit formation
Unlock soft skills, languages and more. Advances towards integral and continuous formation.