Diploma in Corporate Identity
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Syllabus
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Summary
Corporate identity is defined as the set of values, attributes and personality traits that define a company, refers not only to how a brand is defined but how it acts. With this diploma in corporate identity you will obtain the necessary knowledge to manage philosophy, principles and Know How of any organization in a strategic and effective way. You will learn to carry out the necessary processes to effectively and creatively define the identity of the brand and transfer it to all areas of the organization and its messages, from the design of visual identity to corporate social responsibility or production actions through branding strategies.
Goals
Professional opportunities
To prepare you
With this diploma in corporate identity you will obtain the skills and skills to develop your professional career in any marketing and communication department, especially in the Coordination and Strategic Management of the brand- branding- contributing a specialized vision on the development and application of the brand's personality to all internal and external processes and communications.
Who is it addressed to?
This diploma in corporate identity is aimed at marketing and communication professionals, advertising, public relations, design and content creation. To managers and responsible for the area, companies or entrepreneurs who are in the process of launching their brand or business. To any profile interested in internal and external communication management.
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Certification
Title of Diploma in Corporate Identity issued by the Hemisphere University in collaboration with the European Institute for Business Studies (INESEM)
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