Master in copywriting, content marketing and SEO
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Syllabus
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Summary
Organic positioning has probably become the most important digital marketing strategy that has the greatest impact on the value of the company. Positioning your website among Google's first searches allows more and more users to know you in a natural and non -invasive way, which will make us offer greater perceived value and greater conversion opportunities. The master in copywriting, content marketing and SEO will give you the knowledge and skills you need to lead digital marketing projects based on the generation of content in the different media and in the organic positioning of your website. INESEM offers you a flexible, innovative and updated training system, supported by a close and specialized teaching team.
Goals
Professional opportunities
To prepare you
This online master in copywriting, content marketing and SEO prepares you to lead digital marketing projects, with a special approach to everything related to inbound, SEO and content generation marketing. You will acquire skills to apply copywriting effectively and you can design an organic positioning project from 0.
Who is it addressed to?
The online master in copywriting, content marketing and SEO is aimed at all that newly titled or professional digital marketing that wishes to specialize in organic positioning, content generation and copywriting. Or that he wishes to lead his own project as an entrepreneur of a digital marketing business or consultant.
Official Character
This training is not included in the scope of official regulated training (Infant Education, Primary Education, Secondary Education, Official Professional Training FP, Baccalaureate, University Degree, Official University Master and PhD). It is therefore a complementary and/or specialization training, aimed at acquiring certain skills, skills or aptitudes of a professional nature, being able to be barely as merit in workbags and/or opposition competitions, always within the complementary training section and/or continuous training being always essential to review the specific requirements of the public labor stock of the public labor stock market.
Our methodology combines technology, pedagogy and empathy for learning tailored to you.
You set the pace, decide the path and artificial intelligence accompanies you so that you learn better, with meaning and purpose.
Truly personalized learning
Your style, interests and level define the route. You are the starting point.
Constructivism in action
Explore, experiment and apply. Learning means understanding, not memorizing.
AI that accompanies you, not directs you
PHIA, our artificial intelligence assistant guides you without limiting your autonomy.
Evaluation without pressure
Continuous and adaptive feedback. Because learning is a process, not a number.
Certification
Degree issued and endorsed by the European Institute of Business Studies. "Unofficial teaching and not leading to obtaining an official or certificate of professionalism."
EducaHub Scholarships
Make your training more accessible: finance at 0% interest and obtain personalized scholarships.
At EducaHub we believe that education should be available to everyone. For this reason, we offer a Scholarship Plan that facilitates your access to practical, current and quality training, eliminating economic barriers.
-25%
Alumni Scholarship: for former EducaHub students.
-20%
Unemployment Scholarship: if you prove that you are unemployed.
-20%
Large Family Scholarship: for families with 3 or more children.
-20%
Disability Scholarship: for people with disabilities ≥33%.
-15%
Emprende Scholarship: for self-employed workers who can prove their activity.
-15%
Recommended Scholarship: if you come recommended by a former student.
-15%
Group Scholarship: for joint registrations of 3 or more people.
An entire educational universe, on a single platform.
An intuitive environment with AI that guides you to train autonomously and with purpose.
Learn at your pace
Courses, master's degrees and official qualifications. 100% online, flexible and at your pace.
Access from anywhere
Available 24/7 on mobile, tablet or PC. You decide when and how to train.
Phia, your AI mentor
It challenges you, motivates you and personalizes your path. Learn with a guide that evolves with you.
LX One Plus: Training without limits
Unlock soft skills, languages and more. Move towards comprehensive and continuous training.
