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Master in Digital Marketing and Retargeting: Master in Digital Marketing and Web Analytics: Facebook ADS, Affiliation Marketing, Retargeting and Semrush + University Degree

Educational Institution

Mode On-line

Duration 1500 hours

Credits 5 ECTS

Languages Spanish

L 55,885.00

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Syllabus

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Curriculum

Summary

In a constantly evolving digital market, dominating digital marketing strategies becomes a crucial skill. The Master in Digital Marketing and Web Analytics offers comprehensive training, addressing from online marketing and web positioning to specialized tactics such as Facebook ADS and Retargeting. Through a agenda that also includes affiliation marketing, web analytics and the use of tools such as Semrush, this course aims to train professionals to understand and manage current digital marketing dynamics. With an approach that fuses the understanding of the Social Media, represented in Modules of Community Manager, with the technique of analysis and optimization of results, participants will be prepared to face digital challenges and contribute to the growth of brands in the online ecosystem. Completely remote, this program is suitable for those who seek flexibility without sacrificing quality training and updated with market trends.

Goals

- Dominate digital marketing strategies. - Learn effective web positioning. - Manage communities with Community Manager. - Create successful campaigns on Facebook ADS. - Analyze competition using Semrush. - Implement retargeting tactics. - Monetize with affiliation marketing. - Interpret data with web analytics.

Professional opportunities

With the Master in Digital Marketing and Web Analytics, specialize in demanded areas such as SEO/SEM, Social Network Management and online advertising. Domates key tools such as Facebook Ads and Semrush. Open doors to roles such as Community Manager, a retargeting specialist and affiliation marketing. Decide by a versatile race, where web analytics guide success strategies.

To prepare you

This course prepares you to dominate digital marketing, handling online marketing strategies and web positioning, and becoming a skilled community manager. You will learn to create and optimize Facebook campaigns, to use Semrush to overcome competition, and implement retargeting tactics to maximize conversions. In addition, you will train affiliation marketing to monetize audiences and web analytics to interpret data and make evidence -based decisions. With this knowledge, you will be able to boost the online presence of any brand or company.

Who is it addressed to?

This Master in Digital Marketing and Web Analytics is designed for professionals and entrepreneurs who seek to dominate online marketing, web positioning, communities management and advertising on Facebook. Ideal for those interested in retargeting, affiliation and the advanced use of tools such as Semrush. It is perfect for those who wish to analyze and optimize their digital presence through web analytics.

Official Character

This training is not included in the scope of official regulated training (Infant Education, Primary Education, Secondary Education, Official Professional Training FP, Baccalaureate, University Degree, Official University Master and PhD). It is therefore a complementary and/or specialization training, aimed at acquiring certain skills, skills or aptitudes of a professional nature, being able to be barely as merit in workbags and/or opposition competitions, always within the complementary training section and/or continuous training being always essential to review the specific requirements of the public labor stock of the public labor stock market.

Methodology

Our methodology combines technology, pedagogy and empathy for learning tailored to you.

You set the pace, decide the path and artificial intelligence accompanies you so that you learn better, with meaning and purpose.

Truly personalized learning

Your style, interests and level define the route. You are the starting point.

Constructivism in action

Explore, experiment and apply. Learning means understanding, not memorizing.

AI that accompanies you, not directs you

PHIA, our artificial intelligence assistant guides you without limiting your autonomy.

Evaluation without pressure

Continuous and adaptive feedback. Because learning is a process, not a number.

Certification

Double degree: - Titling of Master in Digital Marketing and Web Analytics: Facebook ADS, Affiliation, Retargeting and Semrush ECTS university credits with 125 hours

Scholarships

EducaHub Scholarships

Make your training more accessible: finance at 0% interest and obtain personalized scholarships.

At EducaHub we believe that education should be available to everyone. For this reason, we offer a Scholarship Plan that facilitates your access to practical, current and quality training, eliminating economic barriers.

-25%

Alumni Scholarship: for former EducaHub students.

-20%

Unemployment Scholarship: if you prove that you are unemployed.

-20%

Large Family Scholarship: for families with 3 or more children.

-20%

Disability Scholarship: for people with disabilities ≥33%.

-15%

Emprende Scholarship: for self-employed workers who can prove their activity.

-15%

Recommended Scholarship: if you come recommended by a former student.