Digital Marketing Course (university degree + 5 ECTS credits)

In the current context, where digital platforms dominate the business strategy of companies, digital marketing training is positioned as essential. Throughout the lessons you will see what are the main aspects of the strategy that you must master and use in your favor. From SEO, SEM, Copywriting, everything is part of a global and integrated vision that must be adapted to your company and proposed objectives. The wide variety of tools that are addressed guarantees the multidisciplinarity of the student body, and its ability to adapt to different scenarios and deepen any of the areas of this professional branch in full boom. Become one of the most demanded profiles today with this complete formation.

- Understand the main areas of digital marketing. - Deepen the development of campaigns and the variables that come into play. - Develop step by step a digital marketing plan adapted to your business. - Coordinate the different functions of a marketing department.

After concluding digital marketing, graduates can perform in roles within marketing and digital business departments in companies in any sector. Some outstanding positions for this training are Digital Marketing address, sem technician, Cro Specialist, SEM Specialist. It also enables digital marketing consulting.

This digital marketing training will prepare you for the use of the main tools within digital marketing, through copywriting, SEO, online advertising, and other crucial phases for the success of your strategy. Create a plan adapted to your target audience and improve your campaigns based on feedback and implementation of new tools and strategies. Master the main areas of digital marketing.

This digital marketing training is ideal for all those interested in digital marketing as a professional discipline. If you are looking for a change in your professional career or if you are accessing for the first time to the labor market, this training is ideal for you due to its total current content and its multiple fields of application.

This training is not included in the scope of official regulated training (Infant Education, Primary Education, Secondary Education, Official Professional Training FP, Baccalaureate, University Degree, Official University Master and PhD). It is therefore a complementary and/or specialization training, aimed at acquiring certain skills, skills or aptitudes of a professional nature, being able to be barely as merit in workbags and/or opposition competitions, always within the complementary training section and/or continuous training being always essential to review the specific requirements of the public labor stock of the public labor stock market.