Diploma in Marketing Analytics
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Syllabus
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Summary
Throughout this diploma in Marketing Analytics you will acquire all the fundamental knowledge to dominate digital marketing and its key tools to carry out a good phase of Analytics. In training you will learn to manage social networks, implement SEO and SEM strategies, optimize email marketing campaigns and also develop persuasive content through copywriting. In addition, you will acquire skills in the use and application of social CRM, how to carry out customer service in social media and also the entire process to create successful ecommerce. With all this, you can address the challenges of the current digital environment, improve online reputation and maximize the impact of digital marketing campaigns.
Goals
Professional opportunities
To prepare you
This Diploma in Marketing Analytics prepares you to integrally manage digital marketing campaigns, from the creation of value content to the implementation of advanced strategies in SEO, SEM positioning and also for Social Media. You will learn to optimize customer experience, build online reputation, increase conversions in ecommerce and lead teams into digital projects.
Who is it addressed to?
This Marketing Analytics diploma is aimed at marketing professionals, entrepreneurs and students interested in the digital field. It is also ideal for Community Managers, data analysts and communication managers who wish to expand their knowledge in digital marketing strategies.
Our methodology combines technology, pedagogy and empathy for learning tailored to you.
You set the pace, decide the path and artificial intelligence accompanies you so that you learn better, with meaning and purpose.
Truly personalized learning
Your style, interests and level define the route. You are the starting point.
Constructivism in action
Explore, experiment and apply. Learning means understanding, not memorizing.
AI that accompanies you, not directs you
PHIA, our artificial intelligence assistant guides you without limiting your autonomy.
Evaluation without pressure
Continuous and adaptive feedback. Because learning is a process, not a number.
Certification
Diploma Diploma of the Diploma in Diploma in Marketing Analytics with curricular value issued by the Da Vinci University.
EducaHub Scholarships
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At EducaHub we believe that education should be available to everyone. For this reason, we offer a Scholarship Plan that facilitates your access to practical, current and quality training, eliminating economic barriers.
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Alumni Scholarship: for former EducaHub students.
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Unemployment Scholarship: if you prove that you are unemployed.
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Large Family Scholarship: for families with 3 or more children.
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Disability Scholarship: for people with disabilities ≥33%.
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Emprende Scholarship: for self-employed workers who can prove their activity.
-15%
Recommended Scholarship: if you come recommended by a former student.
-15%
Group Scholarship: for joint registrations of 3 or more people.
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