E-commerce and digital marketing program
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Temario
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Summary
Electronic commerce and digital marketing have become backbone columns of business success, adapting to an increasingly interconnected society. Our program offers a compendium of fundamental knowledge, from the conceptualization and SEO/SEM strategies, to the techniques of inbound and email marketing necessary to highlight in the vast digital environment. This program provides crucial tools to write persuasive content with copywriting and feel the foundations for an effective e-commerce. We deepen online business models and customer loyalty, not forgetting the growing M-Commerce sector and Mobile user implications. Opting this program means choosing comprehensive training that prepares to navigate and take advantage of the changing currents of online marketing, emphasizing a practical application that translates into knowledge directly applicable in varied work contexts. With this training, we open the door to a solid understanding of how to develop, execute and measure the success of online marketing and sales strategies, an indispensable step for those who seek to expand their skills in the dynamic digital world.
Goals
Professional exits
To prepare you
The program in E-Commerce and Digital Marketing prepares you to effectively manage the essential tools in the digital and electronic commerce. Through its didactic units, you will acquire knowledge in SEO and SEM, inbound marketing strategies and guidelines to execute efficient email marketing campaigns. You will train in copywriting techniques, essential to connect with your audience. In addition, you will understand the foundations of e-commerce and online business models, learning to loyalty customers and optimize mobile user experience. This program is your trampoline to enter safely in the digital world.
Who is it addressed
Aimed at entrepreneurs, online sales professionals, and those who aspire to strengthen their foundations in the dynamic e-commerce and digital marketing field, this program covers from key and SEO concepts to loyalty and mobile commerce strategies, offering essential tools to enhance online presence and sales in the digital age. Ideal to expand knowledge and apply effective practices in virtual businesses.
Our methodology combines technology, pedagogy and empathy for a tailored learning.
You mark the rhythm, you decide the way and an artificial intelligence accompanies you to learn better, with meaning and purpose.
Realized personalized learning
Your style, interest and level define the route. You are the starting point.
Constructivism in action
Explore, experience and apply. Learning means understanding, not memorizing.
He who accompanies you, not who directs you
Phia, our artificial intelligence assistant guides you without limiting your autonomy.
Evaluation without pressure
Continuous and adaptive feedback. Because learning is a process, not a figure.
Certificación
Program title in E-Commerce and Digital Marketing issued by Euroinnova International Online Education in collaboration with the Continuous Education Center of the Postgraduate School of the Continental University.
EDUCAHUB Scholarships
Make your most accessible training: Finish 0% interest and get personalized scholarships.
In Eduahub we believe that education must be available to everyone. Therefore, we offer a scholarship plan that facilitates your access to practical, current and quality training, eliminating economic barriers.
-25%
Alumni Scholarship: For former students of Eduahub.
-20%
Unemployment scholarship: if you prove to be unemployed.
-20%
Numerous family scholarship: for families with 3 or more children.
-20%
Disability scholarship: For people with disabilities ≥33%.
-15%
Emprende Scholarship: For self -employed that accredit your activity.
-15%
Scholarship recommends: If you come recommended by an alumnus.
-15%
Group scholarship: For joint inscriptions of 3 or more people.
An entire educational universe, on a single platform.
An intuitive environment that guides you to form autonomously and with purpose.
Learn at your pace
Courses, masters and official degrees. 100% online, flexible and at your pace.
Access from anywhere
Available 24/7 on mobile, tablet or PC. You decide when and how to train.
Phia, your mentor ia
It challenges you, motivates you and customizes your path. Learn with a guide that evolves with you.
LX One Plus: Without limit formation
Unlock soft skills, languages and more. Advances towards integral and continuous formation.
