Master in Digital Marketing and Electronic Commerce
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Syllabus
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Summary
The Master in Digital Marketing and Electronic Commerce offers you a unique opportunity to enter a sector in constant growth and transformation. At present, digital marketing has become an essential tool for companies that seek to stand out in a highly competitive market. This mastery is designed to provide you with the key skills to develop effective strategies, optimize online presence and promote business growth through electronic commerce. Labor demand in this area is high, with endless opportunities in various industries. At the end, you will be able to manage digital campaigns, analyze metrics and adapt your approach to market trends.
Goals
Professional opportunities
To prepare you
This master's degree in Digital Marketing and Electronic Commerce prepares you to design online marketing strategies, analyze decision -making data, implement effective advertising campaigns and manage the digital presence of a brand. At the end, you can develop comprehensive digital marketing plans, optimize online visibility of companies and measure the impact of actions carried out in the digital environment.
Who is it addressed to?
The Master in Digital Marketing and Electronic Commerce is designed for professionals in the field of marketing and advertising who wish to deepen digital strategies, electronic commerce, social networks and web analytics. It is also ideal for entrepreneurs who seek to enhance their online businesses. Sign up and take your career to the next level!
Our methodology combines technology, pedagogy and empathy for learning tailored to you.
You set the pace, decide the path and artificial intelligence accompanies you so that you learn better, with meaning and purpose.
Truly personalized learning
Your style, interests and level define the route. You are the starting point.
Constructivism in action
Explore, experiment and apply. Learning means understanding, not memorizing.
AI that accompanies you, not directs you
PHIA, our artificial intelligence assistant guides you without limiting your autonomy.
Evaluation without pressure
Continuous and adaptive feedback. Because learning is a process, not a number.
Certification
Master's Degree in Digital Marketing and Electronic Commerce issued by the Pan American University of Guatemala
EducaHub Scholarships
Make your training more accessible: finance at 0% interest and obtain personalized scholarships.
At EducaHub we believe that education should be available to everyone. For this reason, we offer a Scholarship Plan that facilitates your access to practical, current and quality training, eliminating economic barriers.
-25%
Alumni Scholarship: for former EducaHub students.
-20%
Unemployment Scholarship: if you prove that you are unemployed.
-20%
Large Family Scholarship: for families with 3 or more children.
-20%
Disability Scholarship: for people with disabilities ≥33%.
-15%
Emprende Scholarship: for self-employed workers who can prove their activity.
-15%
Recommended Scholarship: if you come recommended by a former student.
-15%
Group Scholarship: for joint registrations of 3 or more people.
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Learn at your pace
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Available 24/7 on mobile, tablet or PC. You decide when and how to train.
Phia, your AI mentor
It challenges you, motivates you and personalizes your path. Learn with a guide that evolves with you.
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