Master of Permanent Training in Online Marketing and E-Commerce + 60 ECTS credits
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Syllabus
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Summary
Internet, and the development of the online channel, has meant a real revolution for any business. The new consumption habits have triggered sales opportunities, giving rise to the appearance hundreds of thousands of ecommerce destined for the sale of products and services through this channel. Betting on electronic commerce is to bet on business growth. But to increase online sales involve having a well -defined online marketing strategy where positioning strategies, web analytics, social media, copywriting or inbound marketing play a key piece for success.
Goals
Professional opportunities
To prepare you
The master in online marketing and e-commerce will prepare you to direct and lead the sales strategy of any online business. After finishing training, you will be able to apply inbound marketing to attract potential customers and increase conversions. Thanks to SEO, SEM, Social Media, copywriting and web analytics techniques you will optimize online business growth and increase their profitability.
Who is it addressed to?
The Master in Digital Marketing and E-Commerce is aimed at university degrees who wish to specialize in online business development and increase sales through online marketing in business of different kinds. After finishing the master, students will acquire all the necessary information and skills to occupy jobs as marketing director.
Official Character
This training is not included in the scope of official regulated training (Infant Education, Primary Education, Secondary Education, Official Professional Training FP, Baccalaureate, University Degree, Official University Master and PhD). It is therefore a complementary and/or specialization training, aimed at acquiring certain skills, skills or aptitudes of a professional nature, being able to be barely as merit in workbags and/or opposition competitions, always within the complementary training section and/or continuous training being always essential to review the specific requirements of the public labor stock of the public labor stock market.
Our methodology combines technology, pedagogy and empathy for learning tailored to you.
You set the pace, decide the path and artificial intelligence accompanies you so that you learn better, with meaning and purpose.
Truly personalized learning
Your style, interests and level define the route. You are the starting point.
Constructivism in action
Explore, experiment and apply. Learning means understanding, not memorizing.
AI that accompanies you, not directs you
PHIA, our artificial intelligence assistant guides you without limiting your autonomy.
Evaluation without pressure
Continuous and adaptive feedback. Because learning is a process, not a number.
Certification
"Double degree: own university degree of Master of Permanent Training in online marketing and e-commerce issued by the Antonio de Nebrij
EducaHub Scholarships
Make your training more accessible: finance at 0% interest and obtain personalized scholarships.
At EducaHub we believe that education should be available to everyone. For this reason, we offer a Scholarship Plan that facilitates your access to practical, current and quality training, eliminating economic barriers.
-25%
Alumni Scholarship: for former EducaHub students.
-20%
Unemployment Scholarship: if you prove that you are unemployed.
-20%
Large Family Scholarship: for families with 3 or more children.
-20%
Disability Scholarship: for people with disabilities ≥33%.
-15%
Emprende Scholarship: for self-employed workers who can prove their activity.
-15%
Recommended Scholarship: if you come recommended by a former student.
-15%
Group Scholarship: for joint registrations of 3 or more people.
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