Master Online in Advertising and Marketing Master in Advertising and Marketing + University Degree with 16 ECTS credits

The new forms of advertising and marketing focus more and more on carrying out campaigns aimed at creating content, maintaining the loyalty of satisfied customers and guiding some effort to get new customers. Companies are looking for profiles that are updated both in their training and in the online media and thanks to this master you can get it. Through our Master Trade Master's training, you will learn how marketing departments work, everything that surrounds an advertising campaign, and the company's continuous communication towards its customers. Thanks to this Master in Online commercial direction, you will learn the appropriate concepts to function professionally in the sector.

- Understand the importance of communication as an element of advertising. - Know the different advertising communication techniques and the relevance of its use in the company. - Analyze the creative elements and techniques and their involvement in the advertising process within the company. - Program the action in the sale from defined commercial parameters and the positioning of the company/entity. - Apply the appropriate techniques to the sale of products and services through the different marketing channels other than the Internet. - Manage the sales force and coordinate the commercial team. - Adopt commercial criteria in the design of pages for marketing applying adequate sales techniques. - Apply merchandising techniques.

Responsible in the area of marketing, communication, advertising and public relations. Marketing / Commercial establishments / Electronic Commerce / Commercial Department / Sales Chief. Marketing / Sales / Commercial Department / Sensitive Marketing / Expert in Neuromarketing.

This master's degree in advertising and marketing prepares to have a broad and precise vision of the field of commercial marketing and advertising, acquiring the appropriate techniques that will help you develop professionally in these important environments at the business or organizational level. Understanding the necessary techniques to achieve the planned sales as well as keeping our satisfied customers is key if you want to work in the marketing sector in the 21st century.

This master's degree in advertising and marketing is aimed at all those professionals and students who want to continue training in the field, as well as those people who dedicate themselves to the commercial area and wish to acquire knowledge about marketing, the development of an advertising campaign and the different sales techniques that are used today.

This training is not included in the scope of official regulated training (Infant Education, Primary Education, Secondary Education, Official Professional Training FP, Baccalaureate, University Degree, Official University Master and PhD). It is therefore a complementary and/or specialization training, aimed at acquiring certain skills, skills or aptitudes of a professional nature, being able to be barely as merit in workbags and/or opposition competitions, always within the complementary training section and/or continuous training being always essential to review the specific requirements of the public labor stock of the public labor stock market.