Upper ethical and sustainable marketing course

At present we find a more demanding and conscious consumer profile of the social responsibility of the company and the ethical and environmental repercussions that their actions can generate on society. Therefore, the upper course in ethical and sustainable marketing will help you create marketing strategies that value the responsibility of the company and help build a brand image. Ethical and sustainable marketing can have a positive impact on society and therefore, the presence of specialized professionals who can contribute to the achievement of social objectives is necessary. Access a successful formation, totally practical and focused on market needs.

- Know the foundations of corporate social responsibility. - Study the characteristics of responsible companies. - Develop ethical and sustainable marketing strategies. - Incorporate the client as part of the sustainability strategy. - Create trust relationships with interest groups or stakeholders. - Manage the image of socially responsible companies.

- Know the foundations of corporate social responsibility. - Study the characteristics of responsible companies. - Develop ethical and sustainable marketing strategies. - Incorporate the client as part of the sustainability strategy. - Create trust relationships with interest groups or stakeholders. - Manage the image of socially responsible companies.

This upper course in ethical and sustainable marketing prepares you to work in organizations where ethical responsibility and sustainability are a fundamental part of the business strategy. You will acquire knowledge and dominate the necessary tools to create sustainable marketing strategies and understand the importance of marketing in the construction of a good brand image.

At present we find a more demanding and conscious consumer profile of the social responsibility of the company and the ethical and environmental repercussions that their actions can generate on society. Therefore, the upper course in ethical and sustainable marketing will help you create marketing strategies that value the responsibility of the company and help build a brand image. Ethical and sustainable marketing can have a positive impact on society and therefore, the presence of specialized professionals who can contribute to the achievement of social objectives is necessary. Access a successful formation, totally practical and focused on market needs.

This training is not included in the scope of official regulated training (Infant Education, Primary Education, Secondary Education, Official Professional Training FP, Baccalaureate, University Degree, Official University Master and PhD). It is therefore a complementary and/or specialization training, aimed at acquiring certain skills, skills or aptitudes of a professional nature, being able to be barely as merit in workbags and/or opposition competitions, always within the complementary training section and/or continuous training being always essential to review the specific requirements of the public labor stock of the public labor stock market.