MASTER´S DEGREE IN CONTINUING EDUCATION IN INNOVATION AND TOURISM MARKETING + 60 ECTS CREDITS






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Syllabus
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Summary
The Master´s Degree in Innovation and Tourism Marketing is an Advanced Program That prepares Professionals to Stand Out in the Tourism Industry Through Innovation and Specialized Marketing Strategies. You Will Delve Into How To Use Digital Technology, Data Analysis, and Social Media To enhance The Tourist Experience and Promote Destination Sustainable and Effectively. You Will Learn to Develop Tourist Branding Strategies, Optimize Tourism-Specific Seo, and Analyze Consumer Behavior to Create Innovative Marketing Campaigns. You Will Gain Essential Knowledge on Managing Tourism Marketing in the Digital Age, With A Focus on Sustainability and Innovation.
Goals
Professional opportunities
To prepare you
This Master´s Degree in Innovation and Tourism Marketing prepares you to stand out in Tourism Marketing and Innovation, Equiping You To Develop and Digital Execute Marketing Strategies That Effectively and Sustainable Promote Tourist Destinations. You Will Learn to Apply The Latest Technologies and Data Analysis to Create Unique Tourist Experiences, Increasing The Visibility and Appeal of Destination and Tourism Services.
Who is it addressed to?
The Master´s Degree in Innovation and Tourism Marketing is Aimed at Tourism Professionals, Marketers, Tourism Destination Managers and Anyone Intersted in Specializing in Tourism Marketing and the Application of Digital Innovations in This Sector. It is ideal for advancing in the sector and leading tourism marketing projects in a global context.

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Master´s Degree in Continuing Education in Innovation and Tourism Marketing (60 Credits Ects) by Antonio de Nebrija University

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