CEU - Diploma in Cultural Advertising and Manifestation CEU - Diploma in Cultural Advertising and Manifestation

Online Training

CEU - Diploma in Cultural Advertising and Manifestation

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150 hours

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Spanish

Thanks to this Diploma in Advertising and Cultural Manifestation you will be able to explore key concepts such as advertising communication processes, the techniques used, and how advertising elements influence the perception of the product and corporate image. Through a semiotic perspective, advertising culture and its influence on contemporary reality will be addressed. Likewise, the effects of advertising on culture and its social function in the postmodern context will be analyzed. In addition, the social advertising message will be studied, including hegemonic representation and social inclusion, providing a comprehensive vision of advertising as a cultural manifestation and how it can be adapted to transmit more inclusive and conscious messages in today's society.

Instituciones educativas

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$475

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Details to take into account

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Multilingual support

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Digital certificate included

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Assistant Phia

Objectives

- Analyze advertising communication techniques and their application in effective campaigns. - Identify the key elements in advertising, including product, consumer and strategy. - Know the different advertising communication channels and their relevance in the digital age. - Explore advertising culture from a semiotic perspective and its relationship with culture. - Analyze the effects of advertising on culture and its social function in the postmodern context. - Analyze and evaluate the impact of advertising on the construction of cultural identities.

Content

Career opportunities

The professional opportunities of this Diploma in Advertising and Cultural Manifestation would be related to the corporate communication departments, analyzing the relationship between advertising and the company's image. In addition, you will be able to contribute to advertising projects with a social and cultural focus, promoting inclusion and equality in advertising discourse.

What it prepares you for

With this Diploma in Cultural Advertising and Manifestation, students will be prepared to analyze and design effective advertising strategies, considering culture and society as a context where they can develop more inclusive and conscious advertising campaigns. Likewise, they will be trained to understand the role of advertising in the construction of cultural meanings and its influence on public perception.

Addressed to

This Diploma in Advertising and Cultural Manifestations is aimed at students interested in the field of advertising and cultural manifestations. It is also ideal for professionals in advertising, marketing, communication, sociology and related areas who wish to understand the role of advertising in culture and its impact on society.

Methodology

Our training is 100% online, which allows students to self-regulate their study and adapt it to their own needs. We are committed to personalized and autonomous teaching, with an approach based on critical thinking and constructivism.

We have a highly specialized teaching team that will accompany you throughout the entire teaching-learning process. This will allow you to personalize your training even more, since we adapt to your pace and needs.

You will have access to our learning platform, MyLXP, from any device and at any time of the day, allowing you to decide how and when to study. All of this is possible thanks to our Educa LXP (Learning Experience Platform) methodology, an environment designed to boost your educational progress, encourage innovation and offer a personalized learning experience adapted to each need.

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