Course in Web Analytics with Google Analytics, Google Tag Manager and Looker Studio + 8 ECTS Credits

Online Training

Course in Web Analytics with Google Analytics, Google Tag Manager and Looker Studio + 8 ECTS Credits

Name: Course in Web Analytics with Google Analytics, Google Tag Manager and Looker Studio + 8 ECTS Credits en México
Brand: EUROINNOVA INTERNATIONAL ONLINE EDUCATION
SKU: 253488-2502
Availability: InStock

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200 hours

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8 ECTS

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Spanish

Knowing what happens on our website or mobile application, whatever the objective, is vital when optimizing our online strategy. This is why the figure of the web analyst has become an essential figure in the online marketing department when it comes to being competitive. Thanks to this Web Analytics course with Google Analytics, Google Tag Manager and Looker Studio, you will be able to know how the user behaves, set objectives, measure results and make the best decisions. With the completion of this course, the student will know the advantages that web analysis provides and will be able to take advantage of and take advantage of the set of possibilities that Google offers to collect data, interpret it and make decisions.

Instituciones educativas

$ 5,615

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Details to take into account

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Multilingual support

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Digital certificate included

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Assistant Phia

Objectives

- Know first-hand everything that has to do with web analytics and Google Analytics. - Learn to collect data efficiently, developing personalized measurement plans. - Prepare personalized reports, easy to consult and share. - Create and activate custom tags for specific actions on websites, blogs and social networks. - Create and track custom campaigns.

Content

Career opportunities

The professional opportunities of this Web Analytics Course with Google Analytics, Google Tag Manager and Looker Studio are Digital Analyst, SEO/SEM Specialist, Social Media Manager, Digital Marketing Consultant or Digital Analytics Manager. In general, all positions related to digital marketing and the company's online strategy decisions.

What it prepares you for

With this Web Analytics Course with Google Analytics, Google Tag Manager and Looker Studio you will be able to understand what happens in your online business and user behavior. You will learn to customize campaigns and tools that help measure results. You will be able to collect and manage large amounts of data and you will have the ability to predict and optimize to make the right decision for your strategy.

This Web Analytics Course with Google Analytics, Google Tag Manager and Looker Studio is aimed at Digital Analytics Professionals who intend to specialize or seek new opportunities in the implementation and use of these web analysis tools, entrepreneurs who want to benefit from these tools to exploit their data and companies that want to train their employees in web analysis.

Our training is 100% online, which allows students to self-regulate their study and adapt it to their own needs. We are committed to personalized and autonomous teaching, with an approach based on critical thinking and constructivism.

We have a highly specialized teaching team that will accompany you throughout the entire teaching-learning process. This will allow you to personalize your training even more, since we adapt to your pace and needs.

You will have access to our learning platform, MyLXP, from any device and at any time of the day, allowing you to decide how and when to study. All of this is possible thanks to our Educa LXP (Learning Experience Platform) methodology, an environment designed to boost your educational progress, encourage innovation and offer a personalized learning experience adapted to each need.