- Apply techniques for organizing sales actions based on commercial parameters defined in planning and positioning of the small business - Analyze the means and instruments necessary for the development of common commercial actions in small businesses or micro-enterprises, depending on the variables to be taken into account for their adequate management - Define procedures for action with clients, identifying the management, loyalty and monitoring actions that optimize the relationship with the client - type of small businesses or micro-enterprises - Apply specific techniques to the sale of products and services, depending on the different channels, following all the phases until obtaining the order, adapting them to the profile of the main types of customers - Develop the administrative management of different commercial, sales and customer service actions and situations of complaints and claims, and preparing the corresponding documentation using specific office applications