Customer Experience Management and Customer Value Course

Online Training

Customer Experience Management and Customer Value Course

Name: Customer Experience Management and Customer Value Course en México
Brand: INESEM - INSTITUTO EUROPEO DE ESTUDIOS EMPRESARIALES
SKU: 310635-2102
Availability: InStock

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150 hours

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Spanish

The current digital environment requires professionals who know how to develop effective strategies that capture customer attention and make their experience as satisfactory as possible. Get the notions, strategies, tools and current trends that will allow you to develop a customer experience strategy through the Customer Experience Management Course!

Instituciones educativas

$ 7,708

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Details to take into account

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Multilingual support

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Digital certificate included

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Assistant Phia

Objectives

- Know the new generation of consumers and current trends. - Study the main aspects of the customer experience. - Delve into the design of a digital strategy. - Study innovative methodologies such as Design Thinking, Neuromarketing or Big Data. - Understand the importance of customer service and relationship marketing. - Know how to analyze and measure the customer experience.

Content

Career opportunities

The Customer Experience Management Course aims for the student to be qualified to perform a job within any Marketing or Communication Department, such as: marketing manager, digital strategy coordinator, Product Manager, etc.

What it prepares you for

This course trains students to develop a customer-focused strategy that allows them to differentiate themselves from the competition and achieve customer satisfaction. In addition, the student will be aware of the most effective tools for this and the most recent and innovative methodologies that are carried out.

The Customer Experience Management Course is focused on all those people who want to obtain the necessary knowledge to analyze their customers, their experience with products or services and achieve their purchase and loyalty. Both people who have previous studies in marketing and communication can opt, as well as those who do not have any and wish to get started in this field of action.

Our training is 100% online, which allows students to self-regulate their study and adapt it to their own needs. We are committed to personalized and autonomous teaching, with an approach based on critical thinking and constructivism.

We have a highly specialized teaching team that will accompany you throughout the entire teaching-learning process. This will allow you to personalize your training even more, since we adapt to your pace and needs.

You will have access to our learning platform, MyLXP, from any device and at any time of the day, allowing you to decide how and when to study. All of this is possible thanks to our Educa LXP (Learning Experience Platform) methodology, an environment designed to boost your educational progress, encourage innovation and offer a personalized learning experience adapted to each need.