Master in Business Intelligence and Big Data Analytics
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Syllabus
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Summary
This master's degree in business intelligence and Big Data Analytics offers a very complete approach to data analysis, Business Intelligence, Big Data and Digital Marketing, providing advanced tools to interpret information and optimize business strategies. It covers data exploration techniques, data mining and visualization, in addition to SEO, Inbound Marketing and Web Analytical Strategies. During training, you will learn to handle fundamental tools in these fields such as Power BI, Tableau and Google Analytics 4, as well as applying attribution and automation models in strategic decision making. Professionals are oriented to improve organizational performance through data analysis and optimization.
Goals
Professional opportunities
To prepare you
The Master in Business Intelligence and Big Data Analytics enables you to analyze and visualize data through Business Intelligence, Data Mining and Web Analytics, optimizing strategies in digital marketing and online advertising. You will learn to use tools such as Tableau, Power BI and Google Analytics 4, improving business decision making. You will also develop competences in SEO, INBOUND Marketing and Process Automation.
Who is it addressed to?
This master's degree in business intelligence and Big Data Analytics is aimed at professionals and marketing students, data analytics, administration and technology, interested in the analysis and optimization of information for decision making. Ideal if you want to specialize in digital strategies, Business Intelligence and data -based marketing.
Our methodology combines technology, pedagogy and empathy for learning tailored to you.
You set the pace, decide the path and artificial intelligence accompanies you so that you learn better, with meaning and purpose.
Truly personalized learning
Your style, interests and level define the route. You are the starting point.
Constructivism in action
Explore, experiment and apply. Learning means understanding, not memorizing.
AI that accompanies you, not directs you
PHIA, our artificial intelligence assistant guides you without limiting your autonomy.
Evaluation without pressure
Continuous and adaptive feedback. Because learning is a process, not a number.
Certification
Master's degree in Business Intelligence and Big Data Analytics with 1500 hours issued by the European Postgraduate-Ceupe Center
EducaHub Scholarships
Make your training more accessible: finance at 0% interest and obtain personalized scholarships.
At EducaHub we believe that education should be available to everyone. For this reason, we offer a Scholarship Plan that facilitates your access to practical, current and quality training, eliminating economic barriers.
-25%
Alumni Scholarship: for former EducaHub students.
-20%
Unemployment Scholarship: if you prove that you are unemployed.
-20%
Large Family Scholarship: for families with 3 or more children.
-20%
Disability Scholarship: for people with disabilities ≥33%.
-15%
Emprende Scholarship: for self-employed workers who can prove their activity.
-15%
Recommended Scholarship: if you come recommended by a former student.
-15%
Group Scholarship: for joint registrations of 3 or more people.
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Learn at your pace
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Access from anywhere
Available 24/7 on mobile, tablet or PC. You decide when and how to train.
Phia, your AI mentor
It challenges you, motivates you and personalizes your path. Learn with a guide that evolves with you.
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