Master in Digital Marketing

Digital marketing has become the center of marketing and the fundamental pillar for brands to be known and value their products and services. This precise discipline of profiles accustomed to the digital environment and endowed with a series of multidisciplinary skills and knowledge. The capacity for analysis, planning, creativity and communication are some of the key characteristics of the success of this profile. Throughout this master's degree in Digital Marketing you will discover a set of key strategies and areas of acting a complete digital marketing plan, with which to attract potential leads, convert these and position your brand in the consumer's mind according to your objectives.

- Discover marketing principles and develop a digital marketing plan. - Understand the operation of search engines. - Apply inbound marketing and organic positioning strategies (SEO) to attract customers. - Design advertising campaigns in different digital media. - Efficiently manage social networks. - Apply the analytics for monitoring the results. - Design a website with WordPress and design a mobile marketing and ASO strategy.

The work outputs of this master's degree in Digital Marketing can be: Digital Marketing Manager, Digital Trafficker, Cro Specialist, E-Commerce Manager, Web Analyst, SEO Specialist, Specialist SEM, Social Media Manager, Community Manager, Content Manager, Growth Marketing Manager, Growth Hacker, PPC Manager, PPC Manager Digital Marketing, Digital Account Manager, etc.

Thanks to this master's degree in Digital Marketing you will discover the main online strategies and channels through which to give visibility to your business. You will discover the key tools and techniques to create and manage content through these, as well as the most effective communication strategies when influencing consumer behavior. Design a comprehensive digital marketing plan with which to guarantee the success of your business.

This master's degree in digital marketing is aimed at every newly titled or professional in the field of business management, especially marketing and sales, which wishes to improve its employability within the digital marketing sector. In addition, it is an ideal mastery for those entrepreneurs and entrepreneurs who wish to provide greater visibility, value and sales to their businesses.