Specialization in e-mail marketing and mobile marketing
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Syllabus
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Summary
In the current digital era, the specialization in e-mail marketing and mobile marketing results from the extreme need for the implementation of effective digital marketing strategies, capable of loyalty customers and departing to the main devices that direct web traffic: smartphones. Today it is very difficult for a brand to prosper if you do not know how to perform email marketing and other direct marketing techniques to generate loyalty towards the products and services offered by companies. It is for this reason that it is necessary to adapt to the public's experience and its way of navigating and accessing the information. Throughout these lessons you will learn to generate a winning strategy.
Goals
Professional opportunities
To prepare you
With the specialization in e-mail marketing and mobile marketing, you will immerse yourself in the news of marketing and e-commerce adapted to mobiles, focusing on specific strategies of email marketing and mobile marketing. You will know how to differentiate yourself from your competitors by offering a user experience adapted to their needs, so that you will loyalty and generate more sales for any company or digital project.
Who is it addressed to?
The specialization in e-mail marketing and mobile marketing is aimed at those professionals in the area of marketing and electronic commerce in charge of executing campaigns. Among the recipient roles we can highlight Ux Manager, Cro Specialist, sem technicians, specialist e-commerce, as well as digital entrepreneurs.
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Certification
Accreditation Diploma of the Specialization Course in E-mail Marketing and Mobile Marketing with curricular value issued by Universidad Da Vinci European Business School
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