Upper University Course in Inbound Marketing (University degree + 8 ECTS credits)

Thanks to this course in Strategy Inboud Marketing you will learn how this technique can help the business and what advantages can you offer you in front of other traditional marketing tools. You will acquire specific skills in the Inbound Marketing area and you can take responsibility for the creation of customer attraction and retention strategies. In addition, you will be responsible for managing the company's digital strategy, creating relevant and quality content for users. It accesses a totally practical training and focused on the current needs of the labor market, since all companies need professionals specialized in digital marketing strategies.

- Develop a digital marketing strategy. - Design specific actions for each phase of the conversion funnel. - Know the customer's life cycle from contacting a brand until you make a purchase. - Build lasting relationships with customers. - Strengthen the loyalty and loyalty of consumers. - Create an effective content marketing strategy.

The professional exits of this course in Inbound Marketing strategy are those of Marketing, Community Manager, content manager, Inbound Marketing specialist, digital marketing analyst ... Develop your professional career in the digital marketing sector and acquires advanced training.

With this course in Inboud Marketing strategy you will acquire the most used tools currently in digital marketing. You will learn to create strategies focused on the client and create quality content for your audience. You will be able to attract, convert and loyalty to customers with specific actions for each phase of the purchase process

This Course in Strategy Inboud Marketing is directed to all those marketing professionals and sales who want to take care of the creation and execution of digital marketing campaigns. You will be the figure responsible for attracting the audience and creating strategies focused on the client.

This training is not included in the scope of official regulated training (Infant Education, Primary Education, Secondary Education, Official Professional Training FP, Baccalaureate, University Degree, Official University Master and PhD). It is therefore a complementary and/or specialization training, aimed at acquiring certain skills, skills or aptitudes of a professional nature, being able to be barely as merit in workbags and/or opposition competitions, always within the complementary training section and/or continuous training being always essential to review the specific requirements of the public labor stock of the public labor stock market.