Google Ads Course: Display and Remarketing Campaigns

Online Training

Google Ads Course: Display and Remarketing Campaigns

Name: Google Ads Course: Display and Remarketing Campaigns en Portugal
Brand: INESEM - INSTITUTO EUROPEO DE ESTUDIOS EMPRESARIALES
SKU: 388030-2401
Availability: InStock

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200 hours

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Spanish

This Google Ads Course: Display and Remarketing Campaigns provides students with the skills and knowledge necessary to make the most of the Google Display Network advertising tool and remarketing strategies. Through this network, you will be able to display your ads on various applications, platforms and websites and reach a wider audience. Unlike the Search Network, Display campaigns allow you to create more visual ads that reach more users. In addition, you will learn to use the necessary tools to create personalized campaigns for those users who have previously visited a website or e-commerce, significantly improving the conversion rate.

Instituciones educativas

360€

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Details to take into account

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Multilingual support

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Digital certificate included

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Assistant Phia

Objectives

- Segment users based on specific criteria such as interests, geographic location or online behavior. - Create visual and attractive ads on the websites your audience visits to attract traffic to the web. - Implement remarketing strategies. - Configure effective budgets for your Display campaigns. - Improve the visibility and positioning of an online business. - Increase the conversion rate of a website.

Content

Career opportunities

The professional opportunities of this Course in Google Ads: Display and Remarketing Campaigns are: SEM Specialist, Advertising Specialist, Remarketing Specialist, Digital Marketing Consultant...Access a successful profession in a sector with multiple opportunities as it is training applicable to any company and useful to contribute to business success.

What it prepares you for

With this Google Ads Course: Display and Remarketing Campaigns you will learn how to create advertising ads on the Display network to increase brand visibility and improve its positioning. In addition, you can learn to develop remarketing strategies that allow you to show ads to users who have previously visited your website to remind them of your product or service again.

This Google Ads Course: Display and Remarketing Campaigns is aimed at marketing and advertising professionals who wish to acquire the necessary skills to manage Display campaigns and improve their skills in the field of digital marketing. This training is also useful for business managers looking to improve their online presence.

Our training is 100% online, which allows students to self-regulate their study and adapt it to their own needs. We are committed to personalized and autonomous teaching, with an approach based on critical thinking and constructivism.

We have a highly specialized teaching team that will accompany you throughout the entire teaching-learning process. This will allow you to personalize your training even more, since we adapt to your pace and needs.

You will have access to our learning platform, MyLXP, from any device and at any time of the day, allowing you to decide how and when to study. All of this is possible thanks to our Educa LXP (Learning Experience Platform) methodology, an environment designed to boost your educational progress, encourage innovation and offer a personalized learning experience adapted to each need.