Postgraduate in Communication and Consumer Behavior: Study of the Objective User

Online Training

Postgraduate in Communication and Consumer Behavior: Study of the Objective User

Name: Postgraduate in Communication and Consumer Behavior: Study of the Objective User en Portugal
Brand: EDUCA
SKU: 2485-2201
Availability: InStock

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300 hours

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Spanish

In the business world it is vitally important to give the consumer what they expect, whether it is a product or service, which is why it is essential to know the consumer's behavior regarding the range of products and services that are marketed. Thanks to completing this Postgraduate Degree in Communication and Consumer Behavior you will learn the essential aspects of communication both within the company and outside, in addition to knowing the seller's techniques to satisfy the customer's needs.

Instituciones educativas

360€

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Details to take into account

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Multilingual support

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Digital certificate included

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Assistant Phia

Objectives

- Acquire the necessary knowledge regarding theoretical concepts from the world of business psychology and communication to understand the way in which human relationships develop in the workplace, managing to assimilate the most suitable tools to properly select, motivate, direct and control personnel. - Know the tools necessary to make a satisfactory sale. - Promote the characteristics of a good salesperson. - Study the psychology of the consumer and that of the seller himself. - Know how to act as good salespeople in sales, development and after-sales.

Content

Career opportunities

Businesswomen / Sales department / Consumer psychology.

What it prepares you for

This Postgraduate Degree in Communication and Consumer Behavior prepares you to understand the consumer environment in depth in terms of communication and sales psychology, to know their needs and be able to satisfy them professionally.

The Postgraduate in Communication and Consumer Behavior is aimed at professionals in the business environment who wish to continue training and apply communication techniques both within the company and outside to be able to reach consumers and understand their needs.

Our training is 100% online, which allows students to self-regulate their study and adapt it to their own needs. We are committed to personalized and autonomous teaching, with an approach based on critical thinking and constructivism.

We have a highly specialized teaching team that will accompany you throughout the entire teaching-learning process. This will allow you to personalize your training even more, since we adapt to your pace and needs.

You will have access to our learning platform, MyLXP, from any device and at any time of the day, allowing you to decide how and when to study. All of this is possible thanks to our Educa LXP (Learning Experience Platform) methodology, an environment designed to boost your educational progress, encourage innovation and offer a personalized learning experience adapted to each need.