Emotional Marketing Course (University Degree with 5 ECTS Credits)

Online Training

Emotional Marketing Course (University Degree with 5 ECTS Credits)

Name: Emotional Marketing Course (University Degree with 5 ECTS Credits) en Estados Unidos
Brand: EUROINNOVA INTERNATIONAL ONLINE EDUCATION
SKU: 172236-2301
Availability: InStock

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125 hours

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5 ECTS

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Spanish

Thanks to this Emotional Marketing Course you will be able to learn the keys to advertising persuasion through emotional and experiential marketing. You will know the important role that emotion plays in the purchasing process. You will know the keys to creating a memorable emotional connection between your brand and customers. You will learn to create a communication strategy that “strikes a chord” with the consumer, that awakens their emotions, that links them to your brand and that encourages the purchase of your products or services.

Instituciones educativas

$312

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Details to take into account

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Multilingual support

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Digital certificate included

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Assistant Phia

Objectives

- Know how to apply emotional marketing in your strategy to connect with your audience. - Know first-hand everything that surrounds emotional and experiential marketing - Learn about cases from the sector, have the possibility of learning its strengths and weaknesses. - Know the relationship between emotion and motivation. - Delve into neuromarketing techniques that allow a better understanding of consumer purchasing behavior. - Assimilate how emotions affect internal communication and understand the importance of training emotional intelligence among members of any organization.

Content

Career opportunities

The professional opportunities of this Emotional Marketing Course are Marketing Manager, Brand Manager, Community Manager and/or Communication Manager. It can be said that all positions related to marketing, communication, market research and consumer behavior.

What it prepares you for

With this Emotional Marketing Course you will have the possibility of learning the most innovative neuromarketing techniques, developing inspiring marketing campaigns and channeling consumers' emotions and feelings towards your brand or business.

This Emotional Marketing Course can be aimed at any professional interested in creating an affective and emotional relationship with their target audience. In addition, workers and students in the marketing, communication and advertising sector who want to specialize and know all the ins and outs of emotional and experiential Marketing.

Our training is 100% online, which allows students to self-regulate their study and adapt it to their own needs. We are committed to personalized and autonomous teaching, with an approach based on critical thinking and constructivism.

We have a highly specialized teaching team that will accompany you throughout the entire teaching-learning process. This will allow you to personalize your training even more, since we adapt to your pace and needs.

You will have access to our learning platform, MyLXP, from any device and at any time of the day, allowing you to decide how and when to study. All of this is possible thanks to our Educa LXP (Learning Experience Platform) methodology, an environment designed to boost your educational progress, encourage innovation and offer a personalized learning experience adapted to each need.