Upper University Course in Web Analytics with Google Analytics, Google Tag Manager and Looker Studio (university degree + 8 ECTS credits)






Request information


Temario
Descargar temario en PDFPlan de estudios
Summary
Knowing what happens on our website or mobile application whatever the objective is vital when optimizing our online strategy. This is why, the figure of the web analyst has become an essential figure in the online marketing department when it comes to being competitive. Thanks to this web analytics course with Google Analytics, Google Tag Manager and Looker Studio, you can know how the user behaves, set goals, measure results and make the best decisions. With the completion of this course, the student will know the advantages provided by the web analysis and will be able to take advantage and take advantage of the set of possibilities and that Google offers to collect data, interpret them and make decisions.
Goals
Professional exits
To prepare you
With this web analytics course with Google Analytics, Google Tag Manager and Looker Studio you will have the capacity to understand what happens in your online business and user behavior. You will learn to customize campaigns and tools that help measure the results. You will collect and manage large amounts of data and have the ability to predict, optimize to make the right decision for your strategy.
Who is it addressed
This web analytical course with Google Analytics, Google Tag Manager and Looker Studio is aimed at digital analytics professionals who intend to specialize or look for new opportunities in the implementation and use of these web analysis tools, entrepreneurs who want to benefit from these tools to exploit their data and companies that want to train their employees in the web analysis.
Official character
This training is not included in the scope of official regulated training (Infant Education, Primary Education, Secondary Education, Official Professional Training FP, Baccalaureate, University Degree, Official University Master and PhD). It is therefore a complementary and/or specialization training, aimed at acquiring certain skills, skills or aptitudes of a professional nature, being able to be barely as merit in workbags and/or opposition competitions, always within the complementary training section and/or continuous training being always essential to review the specific requirements of the public labor stock of the public labor stock market.

Our methodology combines technology, pedagogy and empathy for a tailored learning.
You mark the rhythm, you decide the way and an artificial intelligence accompanies you to learn better, with meaning and purpose.

Realized personalized learning
Your style, interest and level define the route. You are the starting point.

Constructivism in action
Explore, experience and apply. Learning means understanding, not memorizing.

He who accompanies you, not who directs you
Phia, our artificial intelligence assistant guides you without limiting your autonomy.

Evaluation without pressure
Continuous and adaptive feedback. Because learning is a process, not a figure.
Certificación


University Higher University Course degree in Web Analytics with Google Analytics, Google Tag Manager and Looker Studio with 200 hours and 8 ECTS credits from the Catholic University of Murcia

EDUCAHUB Scholarships
Make your most accessible training: Finish 0% interest and get personalized scholarships.
In Eduahub we believe that education must be available to everyone. Therefore, we offer a scholarship plan that facilitates your access to practical, current and quality training, eliminating economic barriers.
-25%
Alumni Scholarship: For former students of Eduahub.
-20%
Unemployment scholarship: if you prove to be unemployed.
-20%
Numerous family scholarship: for families with 3 or more children.
-20%
Disability scholarship: For people with disabilities ≥33%.
-15%
Emprende Scholarship: For self -employed that accredit your activity.
-15%
Scholarship recommends: If you come recommended by an alumnus.
-15%
Group scholarship: For joint inscriptions of 3 or more people.

An entire educational universe, on a single platform.
An intuitive environment that guides you to form autonomously and with purpose.

Learn at your pace
Courses, masters and official degrees. 100% online, flexible and at your pace.

Access from anywhere
Available 24/7 on mobile, tablet or PC. You decide when and how to train.

Phia, your mentor ia
It challenges you, motivates you and customizes your path. Learn with a guide that evolves with you.

LX One Plus: Without limit formation
Unlock soft skills, languages and more. Advances towards integral and continuous formation.