Master in Administration and Commercial Directorate of Tourism Companies
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Syllabus
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Summary
The Master in Administration and Commercial Directorate of Tourism Companies opens the doors to a sector in constant growth and evolution. With a rising labor demand, tourism is consolidated as one of the global economic pillars. This master will allow you to acquire key skills in areas such as strategic direction, financial management and international marketing, essential to lead successfully in a competitive environment. This online program offers you the flexibility of studying from anywhere, enhancing your training in areas such as hotel management and international tourism. In addition, you will prepare to manage travel agencies and tour operators, as well as to understand the models of rural and interior tourism. When completing this master's degree, you will be able to face the challenges of the tourism sector with an innovative and strategic vision, becoming a demanded and prepared professional to lead the future of the industry.
Goals
Professional opportunities
To prepare you
This master prepares you to lead and manage tourism companies with efficiency and strategic vision. You will learn to design and execute international marketing strategies, optimize financial management and apply advanced Yield and Revenue Management techniques. You can direct human resources in the tourist field, manage hotel complexes and understand the international tourism market, with a special approach in Latin America. In addition, you will develop capabilities to manage travel agencies and tour operators, as well as rural tourism companies.
Who is it addressed to?
The Master in Administration and Commercial Directorate of Tourism Companies is aimed at professionals and graduates of the tourism sector that seek to expand their competences in areas such as Strategic Directorate, Financial Management and International Marketing. Ideal for those who want to lead in hotel management, income optimization and develop strategies in international and rural tourism.
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Certification
Master's Degree in Administration and Commercial Directorate of Tourism Companies certified by CEUPE
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