Master in Innovation and Tourism Marketing + 5 ECTS Credits

Online Training

Master in Innovation and Tourism Marketing + 5 ECTS Credits

Name: Master in Innovation and Tourism Marketing + 5 ECTS Credits en España
Brand: INESEM - INSTITUTO EUROPEO DE ESTUDIOS EMPRESARIALES
SKU: 272234-2402
Availability: InStock

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1500 hours

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5 ECTS

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Spanish

This Master in Innovation and Tourism Marketing will provide you with the knowledge required to be able to function professionally in marketing and innovation specialized in the tourism sector. Innovation and the latest marketing techniques are necessary to remain competitive in a sector that is constantly growing and changing and that needs the best professionals to remain competitive both at the company level and at the destination level. With this master's degree, you will specialize in branding, positioning and brand management in addition to obtaining the necessary tools to lead digital change in tourism companies, as well as obtaining knowledge to develop in them.

Instituciones educativas

1.895€

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Details to take into account

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Multilingual support

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Digital certificate included

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Assistant Phia

Objectives

- Know the branding, positioning and management of your brand in tourism companies. - Learn about innovation and ways to carry it out in the tourism sector. - Know the most important aspects of the digital development of tourism companies. - Acquire knowledge about the creation of sustainable, accessible and intelligent tourism products.

Content

Career opportunities

with him Master In Innovation and Tourism Marketing you will be able to develop your professional career in the marketing departments of tourism companies, you will be able to work as an R&D&I project manager, market researcher, online manager, tourist destination manager or innovation manager, based on advanced and specialized training.

What it prepares you for

This Master in Tourism Innovation and Marketing is aimed at those people who wish to obtain knowledge to practice professionally in the tourism sector and promote projects and businesses of tourism companies through innovation and digitalization, specializing in branding, brand management, positioning or in sustainable and intelligent tourism products as a new demand in the tourism market.

THIS MASTER IN TOURISM INNOVATION AND MARKETING is aimed at anyone who is interested in digital development and innovation to develop projects in the tourism sector and at all professionals who wish to continue training or who want to obtain a qualification in this field.

With our online learning methodology, the student begins his journey through a virtual campus designed exclusively to develop the training itinerary with the aim of improving his professional profile. The student must advance autonomously throughout the different teaching units as well as carry out the corresponding activities and self-assessments.
The load of hours of the training action includes the different activities that the student carries out throughout their itinerary. The hours of telelearning carried out on the Virtual Campus are complemented by the student's autonomous work, communication with the teacher, complementary activities and readings, and the research and creation work associated with the projects.
To obtain the degree, the student must pass all self-assessments and exams and view at least 75% of the contents of the platform. The Final Project is carried out after finishing the theoretical-practical content on Campus. Finally, it is necessary to notify the completion of the Master from the platform to begin the issuance of the degree.