MBA + Specialty - Digital Marketing + 60 ECTS credits

The MBA Master in Business Management and Administration and specialty in Digital Marketing & Communication is designed so that the student on the one hand study, know and work in depth all the subjects that entrepreneurs, entrepreneurs, managers or professionals with positions of responsibility must handle at a professional level. A first central block where our professors cloister concentrates their efforts on giving our students theoretical knowledge, but above all practical, in effective and efficient management in any of the units of a business organization. In CEUPE, and on the demand of our own students, we wanted to go one step further and develop within the MBA program a differentiating block as part of specialization in which to delve into subjects focused on the scope of specialization focused on the direction and management of marketing and digital communication of the 21st century company. Online methodology as a student of the MBA-Master in Management and Business Administration specializing in digital marketing and communication, you will have access to our virtual campus from any device in a simple way, you can download the academic agenda for the study and access the suggested readings, resources, communications and information in the virtual library. Perform practical cases and self -evaluation exercises. And you will also have forums, chats and debates to chat with the rest of the master's students. As well as a free language course, access to job offers and our professional practices program for our students. Similarly, Ceupe Business School invites all its students to its online conferences cycle, through which you can access presentations of renowned executives on current topics and through the CEUPE Alumni International Club, its students of the program are offered different services that provide value when the master's degree is finished, among others, employment portal, network of contacts with all the students of CEUPE at the international level, mentoring, mentoring. seminars ...

- Learn all functional areas related to the management of business organizations: marketing, sales, business, strategic management, innovation, finance, human resources, production and processes. - The practical knowledge and experience of the skills necessary to successfully lead an organization: communication, motivation, equipment management, meetings management, conflict resolution and negotiation, time management, change management - Master the strategies and tools of management and management of digital marketing and communication. Able to design, develop and consolidate digital projects in the field of marketing such as online campaigns, online affiliation networks, electronic commerce, SEO or web analytics. - Establish digital communication policies on social networks or forums. Define the message that the company and the brand wants to build and spread about its services, its products, as well as a clear knowledge of its customers and what they demand in the market

- Learn all functional areas related to the management of business organizations: marketing, sales, business, strategic management, innovation, finance, human resources, production and processes. - The practical knowledge and experience of the skills necessary to successfully lead an organization: communication, motivation, equipment management, meetings management, conflict resolution and negotiation, time management, change management - Master the strategies and tools of management and management of digital marketing and communication. Able to design, develop and consolidate digital projects in the field of marketing such as online campaigns, online affiliation networks, electronic commerce, SEO or web analytics. - Establish digital communication policies on social networks or forums. Define the message that the company and the brand wants to build and spread about its services, its products, as well as a clear knowledge of its customers and what they demand in the market

The MBA Master in Business Management and Administration and specialty in Digital Marketing & Communication is designed so that the student on the one hand study, know and work in depth all the subjects that entrepreneurs, entrepreneurs, managers or professionals with positions of responsibility must handle at a professional level. A first central block where our professors cloister concentrates their efforts on giving our students theoretical knowledge, but above all practical, in effective and efficient management in any of the units of a business organization. In CEUPE, and on the demand of our own students, we wanted to go one step further and develop within the MBA program a differentiating block as part of specialization in which to delve into subjects focused on the scope of specialization focused on the direction and management of marketing and digital communication of the 21st century company. Online methodology as a student of the MBA-Master in Management and Business Administration specializing in digital marketing and communication, you will have access to our virtual campus from any device in a simple way, you can download the academic agenda for the study and access the suggested readings, resources, communications and information in the virtual library. Perform practical cases and self -evaluation exercises. And you will also have forums, chats and debates to chat with the rest of the master's students. As well as a free language course, access to job offers and our professional practices program for our students. Similarly, Ceupe Business School invites all its students to its online conferences cycle, through which you can access presentations of renowned executives on current topics and through the CEUPE Alumni International Club, its students of the program are offered different services that provide value when the master's degree is finished, among others, employment portal, network of contacts with all the students of CEUPE at the international level, mentoring, mentoring. seminars ...

The MBA Master in Business Management and Administration and specialty in Digital Marketing & Communication is designed so that the student on the one hand study, know and work in depth all the subjects that entrepreneurs, entrepreneurs, managers or professionals with positions of responsibility must handle at a professional level. A first central block where our professors cloister concentrates their efforts on giving our students theoretical knowledge, but above all practical, in effective and efficient management in any of the units of a business organization. In CEUPE, and on the demand of our own students, we wanted to go one step further and develop within the MBA program a differentiating block as part of specialization in which to delve into subjects focused on the scope of specialization focused on the direction and management of marketing and digital communication of the 21st century company. Online methodology as a student of the MBA-Master in Management and Business Administration specializing in digital marketing and communication, you will have access to our virtual campus from any device in a simple way, you can download the academic agenda for the study and access the suggested readings, resources, communications and information in the virtual library. Perform practical cases and self -evaluation exercises. And you will also have forums, chats and debates to chat with the rest of the master's students. As well as a free language course, access to job offers and our professional practices program for our students. Similarly, Ceupe Business School invites all its students to its online conferences cycle, through which you can access presentations of renowned executives on current topics and through the CEUPE Alumni International Club, its students of the program are offered different services that provide value when the master's degree is finished, among others, employment portal, network of contacts with all the students of CEUPE at the international level, mentoring, mentoring. seminars ...

This training is not included in the scope of official regulated training (Infant Education, Primary Education, Secondary Education, Official Professional Training FP, Baccalaureate, University Degree, Official University Master and PhD). It is therefore a complementary and/or specialization training, aimed at acquiring certain skills, skills or aptitudes of a professional nature, being able to be barely as merit in workbags and/or opposition competitions, always within the complementary training section and/or continuous training being always essential to review the specific requirements of the public labor stock of the public labor stock market.