Online Training

Online Diploma in Political Marketing

Name: Online Diploma in Political Marketing en España
Brand: INESEM - INSTITUTO EUROPEO DE ESTUDIOS EMPRESARIALES
SKU: 335971-2302
Availability: InStock

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130 hours

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Spanish

At a time when communication is global and image dominates public opinion, strategically and professionally managing both online and offline communication channels becomes an indisputable task for the political class. With this Diploma in Political Marketing you will discover the strategies, lines of work, tools and actions of political marketing. Discover an exciting area of work where you can apply multidisciplinary knowledge of psychology, sociology, neuromarketing, leadership and foresight, among other subjects. Manage the communication of any organization in the political landscape and enjoy a differentiating specialization.

Instituciones educativas

362€

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Details to take into account

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Multilingual support

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Digital certificate included

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Assistant Phia

Objectives

- Understand the context and scope of political marketing. - Know the analysis and research tools specific to the field. - Apply psychology and neuroscience tools to the sector. - Implement political communication strategies. - Plan and execute marketing and political communication actions. - Design protocols to face reputational crises.

Content

Career opportunities

Among the main job occupations of this Diploma in Political Marketing are that of marketing and/or communication manager, public relations or press manager. Also in political advisory positions or services in organizations such as political parties, unions, professional associations, lobbies or public administrations.

What it prepares you for

This Diploma in Political Marketing trains you to manage and advise any agent in the political sector on marketing and communication strategies, tools and actions in the political environment. You will be able to develop the key aspects of political communication with foresight techniques, psychology, sociology, neuromarketing, institutional relations and crisis management, among others.

This Diploma in Political Marketing will be especially interesting for those who want to dedicate themselves to the world of politics or are part of the field in agents such as political parties, unions, employers' associations, lobbies and pressure groups, etc. As well as professionals in the field such as journalists, law, sociology or political science professionals.

Our training is 100% online, which allows students to self-regulate their study and adapt it to their own needs. We are committed to personalized and autonomous teaching, with an approach based on critical thinking and constructivism.

We have a highly specialized teaching team that will accompany you throughout the entire teaching-learning process. This will allow you to personalize your training even more, since we adapt to your pace and needs.

You will have access to our learning platform, MyLXP, from any device and at any time of the day, allowing you to decide how and when to study. All of this is possible thanks to our Educa LXP (Learning Experience Platform) methodology, an environment designed to boost your educational progress, encourage innovation and offer a personalized learning experience adapted to each need.