Online Training

Programmatic Advertising Course

Name: Programmatic Advertising Course en España
Brand: INESEM - INSTITUTO EUROPEO DE ESTUDIOS EMPRESARIALES
SKU: 305071-2301
Availability: InStock

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150 hours

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Spanish

The programmatic advertising course that we offer contains a very updated syllabus, which is primarily focused on knowing all the details of programmatic purchasing from the most basic to the most tedious, to finish with the part of creating programmatic campaigns. Thanks to the study of the main platforms, upon completion the student will be able to navigate programmatic buying and selling. The main characteristics are that it is a very specific training, so time will not be wasted on content that has nothing to do with the syllabus. Thanks to the type of training that INESEM offers, you will be able to train comfortably from home and at your own pace, since you set the study time yourself.

Instituciones educativas

360€

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Details to take into account

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Multilingual support

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Digital certificate included

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Assistant Phia

Objectives

- Provide the knowledge and skills necessary to know how programmatic advertising works. - Provide the student with the necessary skills to plan a programmatic advertising campaign - Know the main programmatic purchasing platforms - Learn the legal aspects of this type of advertising - Have knowledge of the latest trends

Content

Career opportunities

This course will allow students to specialize in a field with an increasingly high demand for employment, such as programmatic advertising, so the job opportunities will be all those related to it, such as media agencies, companies that advertise, publishers that want to make a profit from their users,...

What it prepares you for

This online programmatic advertising course prepares you to learn about the universe of programmatic advertising, from the most basic, with an introduction to the most basic concepts, to the depths of it, analyzing possible strategies or even how to carry out a campaign on the main platforms for it, so that the preparation regarding programmatic purchasing will be very complete.

The online course in programmatic advertising is aimed on the one hand at marketing students in the last phases of their learning or even at marketing professionals who need specific training. On the other hand, for people who want to start working in this professional field or who own their own online business.

Our training is 100% online, which allows students to self-regulate their study and adapt it to their own needs. We are committed to personalized and autonomous teaching, with an approach based on critical thinking and constructivism.

We have a highly specialized teaching team that will accompany you throughout the entire teaching-learning process. This will allow you to personalize your training even more, since we adapt to your pace and needs.

You will have access to our learning platform, MyLXP, from any device and at any time of the day, allowing you to decide how and when to study. All of this is possible thanks to our Educa LXP (Learning Experience Platform) methodology, an environment designed to boost your educational progress, encourage innovation and offer a personalized learning experience adapted to each need.